IB

Isabel Baldeón

Available to hire

Marketing Manager Multilingual marketer with a strong ability to develop high-converting copy, execute innovative content strategies, and optimise ad campaigns across international markets.

About

Marketing Manager Multilingual marketer with a strong ability to develop high-converting copy, execute innovative content strategies, and optimise ad campaigns across international markets.

Leveraging a background in premium hospitality, I bring a customer-centric mindset and exceptional communication skills to drive engagement and brand loyalty.

  • 3 years' experience
  • Joined July 2025

Industry experience

  • Travel & Hospitality
  • Retail
  • Consumer Goods
  • Media & Entertainment
  • Professional Services
  • Software & Internet

Work experience· 5 roles

All-round Marketer · Adlår Castra GmbHJan 2025 – Dec 2025 · 1 yr

Developed content calendars and strategies to drive engagement and brand awareness. Produced high-converting ad copy and SEO-optimized blog content. Managed online communities and customer inquiries to maintain a positive brand voice. Translated internal documents and marketing assets from Dutch to German. Executed targeted email campaigns and newsletters using list segmentation. Coordinated marketing projects and workflows to ensure timely delivery.

Marketing Manager · Polyglot Marketing (Self-employed)Jan 2025 – Present · 1 yr 11 mos

Managing influencer and UGC creator research, screening, briefings, and content feedback. Handling social media management and copywriting for blog content. Community management for international brands in 7 languages (EN, DE, IT, ES, PT, FR, NL). Translation and localization for targeted communication. Creating content across various industries.

Performance and Influencer Marketing · Maniko Nails GmbHMar 2023 – Jun 2024 · 1 yr 4 mos

Directed UGC creator responses in German and English; managed end-to-end influencer marketing campaigns across Italian and UK markets; responsible for content approval and quality assurance for multilingual campaigns; uploaded creatives to Meta Ads Manager and managed budget customization for strategic media buying; handled community engagement for German-speaking and international markets; sourced UGC creators and ensured high-quality output across German, Italian, English, Dutch and French languages.

Client Service & Service Delivery Associate · Hotel Adlon KempinskiAug 2022 – Jan 2023 · 6 mos
Freelance Content & Writer · St. Christopher's InnApr 2022 – Sep 2022 · 6 mos

Education

Linguistics · University of Turin2016 – 2017
Digital Marketing and E-commerce Specialisation · Google2023
Social Media Marketing · Meta2022
Linguistics · University of Turin2016 – 2017

Certifications and awards· 9

Fundamentals of Digital Marketing—Google2023
Content SEO — SE Ranking2030 – 2025
Email Marketing—HubSpot Academy2030 – 2025
Certificate Advance English (CAE)2030 – 2025

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