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I'm Isabella, a marketing professional specializing in Google Ads, PPC optimization, and cross-market client consulting. I analyze corporate image and communication needs, write copy for B2B/B2C campaigns, manage press offices and events, and drive digital and social media marketing strategies across markets. I'm a fast learner, curious, and ready for new challenges. I thrive in collaborative teams, turning data into campaigns that deliver measurable results for key advertisers and top-tier clients, while continuously improving campaign performance and client outcomes.…I'm Isabella, a marketing professional specializing in Google Ads, PPC optimization, and cross-market client consulting. I analyze corporate image and communication needs, write copy for B2B/B2C campaigns, manage press offices and events, and drive digital and social media marketing strategies across markets. I'm a fast learner, curious, and ready for new challenges. I thrive in collaborative teams, turning data into campaigns that deliver measurable results for key advertisers and top-tier clients, while continuously improving campaign performance and client outcomes.

Isabella Piancastelli

Marketing Strategist, Growth Marketer, Product Marketer, +4

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I'm Isabella, a marketing professional specializing in Google Ads, PPC optimization, and cross-market client consulting. I analyze corporate image and communication needs, write copy for B2B/B2C campaigns, manage press offices and events, and drive digital and social media marketing strategies across markets. I'm a fast learner, curious, and ready for new challenges. I thrive in collaborative teams, turning data into campaigns that deliver measurable results for key advertisers and top-tier clients, while continuously improving campaign performance and client outcomes.…I'm Isabella, a marketing professional specializing in Google Ads, PPC optimization, and cross-market client consulting. I analyze corporate image and communication needs, write copy for B2B/B2C campaigns, manage press offices and events, and drive digital and social media marketing strategies across markets. I'm a fast learner, curious, and ready for new challenges. I thrive in collaborative teams, turning data into campaigns that deliver measurable results for key advertisers and top-tier clients, while continuously improving campaign performance and client outcomes.

Available to hire

I’m Isabella, a marketing professional specializing in Google Ads, PPC optimization, and cross-market client consulting. I analyze corporate image and communication needs, write copy for B2B/B2C campaigns, manage press offices and events, and drive digital and social media marketing strategies across markets.

I’m a fast learner, curious, and ready for new challenges. I thrive in collaborative teams, turning data into campaigns that deliver measurable results for key advertisers and top-tier clients, while continuously improving campaign performance and client outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

Italian

Fluent

English

Advanced

German

Intermediate

Portuguese

Advanced

Work Experience

Account Strategist at Google (via Vendor)

September 20, 2023 - Present

Google Ads Account Strategist responsible for analyzing corporate image and communication needs, developing data-driven marketing strategies, copywriting for B2B/B2C campaigns, and supporting cross-market campaigns, including press office and event management; coaching clients to optimize performance across digital and social channels.

Google Ads Account Strategist at Google via Vendor

September 20, 2023 - Present

Analysis of corporate image and communications needs; SWOT and SMART goals; copywriting for B2B/B2C campaigns; press office and event management; digital and social media marketing.

Junior Marketing Specialist - Training at Brain Nest, Germany

October 24, 2022 - December 20, 2022

Digital design techniques, neuromarketing, brand architecture - identity, SEO, KPI, business presentation; Google Ads & PPC optimization; data-driven marketing.

Junior Marketing Specialist at Brain Nest

October 20, 2022 - December 20, 2022

Training role focusing on digital design techniques, neuromarketing, brand architecture and identity, SEO, KPI tracking, and business presentations.

Intern at Semi ImpianTi S.R.L.

June 20, 2021 - November 20, 2021

Internship supporting marketing operations; language tasks; collaborative team work.