I'm Isobel Keating, a Social Media Manager based in Southport, UK, with a passion for social media strategy, trend awareness, and delivering growth through engaging content and stakeholder collaboration. I co-founded Social Flair Management, delivering full-service social media management and content creation for fashion and beauty brands, working with notable brands like Charlotte Tilbury and Rebellious Fashion. My work focuses on UGC, shoot planning, influencer outreach, and trend-led short-form video to drive awareness, engagement, and sales. With over four years of experience, I have built and scaled social channels, launched high-impact live streams, and driven revenue through compelling content and community engagement. I enjoy crafting cohesive content calendars, collaborating across teams, and turning data insights into creative decisions. I’m open to opportunities in Manchester, Liverpool, or Southport and look forward to bringing energy and results to new challenges.

Isobel Keating

I'm Isobel Keating, a Social Media Manager based in Southport, UK, with a passion for social media strategy, trend awareness, and delivering growth through engaging content and stakeholder collaboration. I co-founded Social Flair Management, delivering full-service social media management and content creation for fashion and beauty brands, working with notable brands like Charlotte Tilbury and Rebellious Fashion. My work focuses on UGC, shoot planning, influencer outreach, and trend-led short-form video to drive awareness, engagement, and sales. With over four years of experience, I have built and scaled social channels, launched high-impact live streams, and driven revenue through compelling content and community engagement. I enjoy crafting cohesive content calendars, collaborating across teams, and turning data insights into creative decisions. I’m open to opportunities in Manchester, Liverpool, or Southport and look forward to bringing energy and results to new challenges.

Available to hire

I’m Isobel Keating, a Social Media Manager based in Southport, UK, with a passion for social media strategy, trend awareness, and delivering growth through engaging content and stakeholder collaboration. I co-founded Social Flair Management, delivering full-service social media management and content creation for fashion and beauty brands, working with notable brands like Charlotte Tilbury and Rebellious Fashion. My work focuses on UGC, shoot planning, influencer outreach, and trend-led short-form video to drive awareness, engagement, and sales.

With over four years of experience, I have built and scaled social channels, launched high-impact live streams, and driven revenue through compelling content and community engagement. I enjoy crafting cohesive content calendars, collaborating across teams, and turning data insights into creative decisions. I’m open to opportunities in Manchester, Liverpool, or Southport and look forward to bringing energy and results to new challenges.

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Language

Bengali
Intermediate
English
Fluent

Work Experience

Co-founder & Social Media Manager at Social Flair Management
April 1, 2025 - Present
Co-founded a creative social media agency delivering full-service management and content creation for fashion and beauty brands. Led campaigns for Charlotte Tilbury and Rebellious Fashion with a focus on UGC, shoot planning, influencer outreach, and trend-led short-form video. Managed brand socials end-to-end, delivering content that drives awareness, engagement, and sales.
Social Media Manager & Live Presenter at MHP TRADING LTD
November 1, 2024 - Present
Managed and scaled MHP TRADING’s social media presence and built their live streaming strategy. Grew followers from 13K to 33K in under a year through high-performing, shopable video content and platform optimization. Developed and hosted live streams that became top revenue channels, created multiple viral videos up to 3 million views, and ran campaigns that sold 2,500 units in 24 hours.
Social Media Assistant at The Beau Collective
January 1, 2024 - Present
Part-time social media assistant for a jewellery brand; planned and created content, scheduled posts, went live on TikTok, ran campaigns, engaged with customers, and curated an aesthetic feed.
Social Media Influencer at Self-Employed
March 1, 2019 - Present
Content creator and influencer with a total following of 100,000+ across platforms. Manages invoices, emails, brand deals & sponsorships, audience engagement, content planning & scheduling, and performance reporting as an independent creator.
Content Creator at Miss Moda Luxe
January 1, 2024 - December 31, 2024
Created content and managed social media accounts across multiple platforms, with ads on TikTok, Instagram, and Facebook. Generated engaging content that attracted views and sales, contributing to increased profile views and engagement.
Live Presenter at TikTok Shop
January 1, 2024 - Present
Full-time TikTok Shop live presenter; goes live twice daily for a total of 3 hours, driving product sales through engaging live sessions.
Content Creator at Adobe
January 1, 2024 - March 1, 2024
Contract social media content creator; produced 2 ads monthly, expanding reach and driving app downloads.
Marketing/Sales Assistant at Prestige Flowers
December 1, 2023 - December 31, 2023
Promoted Prestige Flowers at a Manchester City Centre stand, running a spin-the-wheel activity to engage the public and promote the Christmas range.
Sales & Marketing at L'Oréal
July 1, 2023 - July 31, 2023
Agency-based sales & marketing activity in Manchester; distributed product samples and generated strong initial interest.
Content Creator at HIDDEN FASHION
December 1, 2022 - February 28, 2023
Created content and ads for Hidden Fashion; conducted TikTok shop live events to boost attention and sales; collaborated with HQ to deliver campaigns.

Education

Diploma of Higher Education at Rare School of Fashion
September 1, 2021 - May 1, 2023

Qualifications

Diploma of Higher Education
September 1, 2021 - May 1, 2023

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet