Iveta Lekesova
I transform stories and ideas into cohesive visual systems that create meaningful connections, engage communities, and support organizations with purpose and impact.
About
I transform stories and ideas into cohesive visual systems that create meaningful connections, engage communities, and support organizations with purpose and impact. With 12+ years of experience in brand identity, creative direction, packaging, merchandise, event branding, and illustration, I lead and design experiences across print and digital touchpoints.
I’m driven by purpose-led collaboration—turning strategy and concept into memorable brand worlds. Whether building a full visual identity from scratch or evolving an established brand, I focus on cohesive systems that resonate with people and help teams deliver stronger outcomes.
- 12 years' experience
- Joined July 2026
Skills· 9
Languages
- CzechFluent
- EnglishAdvanced
- GermanBeginner
- Spanish; CastilianBeginner
Industry experience
- Media & Entertainment
- Non-Profit Organization
- Travel & Hospitality
- Professional Services
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Work experience· 6 roles
Support the launch and growth of SheSummits by developing the original brand identity and building a cohesive visual foundation for the organization. Design the logo, visual communication system, website, membership platform, promotional materials, social media assets, partnership proposals, and custom illustrations. Translate the organization’s mission into an engaging brand experience that connected with the community and supported meaningful relationships.
Design and implement multifaceted marketing campaigns and visual assets to strengthen brand presence, support e-commerce growth, and improve customer experience across digital platforms. Create promotional materials in collaboration with initiatives connecting the brand with the diving community.
Design publications and visual materials for public art programs and exhibitions, creating cohesive print experiences through layout, typography, and visual systems.
Education
Certifications and awards· 9
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