Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I’m a marketing and content specialist with experience in digital strategy, SEO, and social media. I’ve worked in data analysis at BNT and as a freelance copywriter, winning creative campaigns for Martini and LEGO. My work combines analytical insight with strong storytelling across different platforms. I’ve created regular reports for management at Bulgarian National Television and supported data-driven decisions. I’ve also developed digital marketing strategies and cross-platform content for SiFly’s global audience.…I’m a marketing and content specialist with experience in digital strategy, SEO, and social media. I’ve worked in data analysis at BNT and as a freelance copywriter, winning creative campaigns for Martini and LEGO. My work combines analytical insight with strong storytelling across different platforms. I’ve created regular reports for management at Bulgarian National Television and supported data-driven decisions. I’ve also developed digital marketing strategies and cross-platform content for SiFly’s global audience.

Iviana Peneva

Marketing Strategist, Content Strategist, Copywriter, +4





I’m a marketing and content specialist with experience in digital strategy, SEO, and social media. I’ve worked in data analysis at BNT and as a freelance copywriter, winning creative campaigns for Martini and LEGO. My work combines analytical insight with strong storytelling across different platforms. I’ve created regular reports for management at Bulgarian National Television and supported data-driven decisions. I’ve also developed digital marketing strategies and cross-platform content for SiFly’s global audience.…I’m a marketing and content specialist with experience in digital strategy, SEO, and social media. I’ve worked in data analysis at BNT and as a freelance copywriter, winning creative campaigns for Martini and LEGO. My work combines analytical insight with strong storytelling across different platforms. I’ve created regular reports for management at Bulgarian National Television and supported data-driven decisions. I’ve also developed digital marketing strategies and cross-platform content for SiFly’s global audience.

Available to hire

Sofia, Bulgaria

I’m a marketing and content specialist with experience in digital strategy, SEO, and social media.

I’ve worked in data analysis at BNT and as a freelance copywriter, winning creative campaigns for Martini and LEGO. My work combines analytical insight with strong storytelling across different platforms. I’ve created regular reports for management at Bulgarian National Television and supported data-driven decisions. I’ve also developed digital marketing strategies and cross-platform content for SiFly’s global audience.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Bulgarian

Fluent

English

Advanced

Work Experience

Marketing & Content Specialist at SiFly

January 1, 2024 - Present

Developed digital marketing strategies, SEO content, and social media campaigns for SiFly’s global audience. Managed product communications, brand storytelling, and cross-platform content that drove engagement and sales. Coordinated launches, events, and promotional activities to support international growth.

Data Analyst at Bulgarian National Television (BNT)

January 1, 2023 - January 1, 2025

Analyzed audience ratings, viewer behavior and program performance.

Freelance Copywriter at Freelance

January 1, 2019 - January 1, 2023

Wrote creative campaigns for Martini’s 150th anniversary and LEGO catalogue engagement concept. Produced internal communication content for Lufthansa Technik Bulgaria.