Gaming and tech content professional with 6+ years rebuilding obscure brands into high-traffic destinations through SEO strategy, sharp editorial instincts, and relentless content planning. Trusted by brands across gaming, tech, and digital. What I do: → Social media management → SEO writing & copywriting → Content strategy & planning → Brand management → Community management Sharp editorial eye. Obsessive about getting the voice right. Open to freelance projects and retainer work.

Izabela Tomakic Prpic

Gaming and tech content professional with 6+ years rebuilding obscure brands into high-traffic destinations through SEO strategy, sharp editorial instincts, and relentless content planning. Trusted by brands across gaming, tech, and digital. What I do: → Social media management → SEO writing & copywriting → Content strategy & planning → Brand management → Community management Sharp editorial eye. Obsessive about getting the voice right. Open to freelance projects and retainer work.

Available to hire

Gaming and tech content professional with 6+ years rebuilding obscure brands into high-traffic destinations through SEO strategy, sharp editorial instincts, and relentless content planning.

Trusted by brands across gaming, tech, and digital.

What I do:

→ Social media management
→ SEO writing & copywriting
→ Content strategy & planning
→ Brand management
→ Community management

Sharp editorial eye. Obsessive about getting the voice right.

Open to freelance projects and retainer work.

See more

Language

English
Fluent

Work Experience

Social Media Manager & Content Manager at ChillBase
November 1, 2024 - Present
Wrote compelling, brand-aligned copy for social media posts across platforms such as Instagram, Facebook, and TikTok to engage gaming communities. Developed and maintained content calendars in alignment with brand campaigns, product updates, and audience trends. Analyzed social media metrics (engagement rates, reach, CTR) to evaluate performance and refine content strategy. Collaborated with localization teams to adapt social media content for various languages and regions, ensuring cultural relevance and consistency. Provided creative input on visuals and post formats to maximize engagement and shareability.
SEO Writer and Copywriter at Global Citizen Solutions
July 1, 2024 - October 1, 2024
Wrote and refreshed SEO-optimized articles using keyword research, metadata optimization, and performance tracking. Planned and coordinated content calendars around trending topics and search demand, aligning with broader editorial goals. Developed content strategies to target both evergreen and timely subjects, maximizing visibility and reader retention.
Staff Writer and World of Warcraft Lead at Dot Esports
November 1, 2022 - June 1, 2024
Proactively pitched timely and engaging news, features, and opinion pieces aligned with audience interests and editorial goals. Managed a small team of writers, assigning stories, and providing creative and strategic direction. Led content planning, strategy, and coordination for World of Warcraft, transforming it from the least read beats to one of the leading ones on the site. Wrote SEO-optimized articles that ranked on the first page of Google and appeared in Google Discover, driving consistent organic traffic. Crafted compelling headlines and unique story angles to boost click-through rates and reader retention. Conducted interviews and maintained communication with public figures in the gaming space to provide exclusive insights and quotes. Analyzed content performance, identified content gaps, and created articles to fill them, increasing overall topical authority and engagement.
Freelance Writer, Editor, and Proofreader at Self-employed
April 1, 2020 - Present
Wrote, updated, and edited both new and legacy articles using the best SEO practices, improving Google rankings and site traffic. Optimized new and old content using Yoast SEO, Google Search Console, Ahrefs, Semrush, and Google Trends. Adapted voice and tone across brands. Researched market trends and pitched unique content ideas to keep publications fresh and competitive. Built and maintained long-term relationships with multiple clients across industries.

Education

Master's Degree at University Josip Juraj Strossmayer, Osijek, Croatia
January 11, 2030 - March 31, 2026
Bachelor's Degree at University Josip Juraj Strossmayer, Osijek, Croatia
January 11, 2030 - March 31, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Gaming, Software & Internet