I’m IZHAM SOFI, an Art Lead and Art Director with 10 years of experience developing strong visual concepts for brands across campaigns, social content, and pitch materials. I lead design and writing teams, manage client expectations with clear communication, and help ensure every deliverable meets a high creative standard. Currently, I lead creative for SearchGuru | NP Digital Malaysia (Feb 2019–Mar 2026), spearheading pitches and proposals while collaborating closely with paid media teams. Previously, as a Junior Art Director / Graphic Designer at Reprise (IPG Mediabrands), I handled daily social media work, developed campaign ideas, supported pitching, and mentored junior teammates—serving clients like KFC, Milo, Ribena, Digi, and more.…I’m IZHAM SOFI, an Art Lead and Art Director with 10 years of experience developing strong visual concepts for brands across campaigns, social content, and pitch materials. I lead design and writing teams, manage client expectations with clear communication, and help ensure every deliverable meets a high creative standard. Currently, I lead creative for SearchGuru | NP Digital Malaysia (Feb 2019–Mar 2026), spearheading pitches and proposals while collaborating closely with paid media teams. Previously, as a Junior Art Director / Graphic Designer at Reprise (IPG Mediabrands), I handled daily social media work, developed campaign ideas, supported pitching, and mentored junior teammates—serving clients like KFC, Milo, Ribena, Digi, and more.WWWW…