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I’m a brand design leader who believes great creative work is inseparable from strategic clarity. My career has been defined by building teams, shaping brand identities, and delivering design leadership that earns trust at every level of an organization. I welcome the opportunity to bring this vision, craft, and discipline to a Creative Director, Brand Design role where design is central to how the brand grows.…I’m a brand design leader who believes great creative work is inseparable from strategic clarity. My career has been defined by building teams, shaping brand identities, and delivering design leadership that earns trust at every level of an organization. I welcome the opportunity to bring this vision, craft, and discipline to a Creative Director, Brand Design role where design is central to how the brand grows.

Jason Hescott

Creative Director, Brand Designer, Packaging Designer, +5

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I’m a brand design leader who believes great creative work is inseparable from strategic clarity. My career has been defined by building teams, shaping brand identities, and delivering design leadership that earns trust at every level of an organization. I welcome the opportunity to bring this vision, craft, and discipline to a Creative Director, Brand Design role where design is central to how the brand grows.…I’m a brand design leader who believes great creative work is inseparable from strategic clarity. My career has been defined by building teams, shaping brand identities, and delivering design leadership that earns trust at every level of an organization. I welcome the opportunity to bring this vision, craft, and discipline to a Creative Director, Brand Design role where design is central to how the brand grows.

Available to hire

I’m a brand design leader who believes great creative work is inseparable from strategic clarity. My career has been defined by building teams, shaping brand identities, and delivering design leadership that earns trust at every level of an organization.

I welcome the opportunity to bring this vision, craft, and discipline to a Creative Director, Brand Design role where design is central to how the brand grows.

Skills

Experience Level

Expert

Expert

Expert

Expert

Work Experience

Director of Brand Creative at Happy Egg

January 1, 2025 - Present

Own and evolve the full visual identity system across packaging, retail, digital, and social. Lead packaging design strategy to strengthen shelf presence and consumer connection in a competitive premium category. Direct end-to-end campaign development from brief through production, aligning marketing, sales, and partners around integrated creative tied to commercial objectives. Established design processes, frameworks, and feedback loops that elevated craft quality while improving team velocity and cross-department collaboration.

VP Creative Director at Paradox Retail

January 1, 2018 - January 1, 2025

Lead creative and design for national consumer brands at retail. Built and managed a creative team producing brand identities, packaging programs, retail activations, campaigns, and social content for challenger and established CPG brands. Manage senior client relationships and present strategic design direction to C-suite and VP-level stakeholders. Use shopper and consumer insights to sharpen design effectiveness and deliver brand experiences with measurable sales impact. Structure agency-client partnerships for quality, accountability, and long-term brand stewardship.

Creative Director at TPN (Omnicon Group)

January 1, 2015 - January 1, 2018

Key creative leader at an award-winning global shopper marketing agency. Spearheaded design and creative strategy for a leading global confectionery brand across national retail platforms including web, mobile, in-store experience, and seasonal programs. Led award-winning seasonal campaigns recognized at P2PX Design of the Times (Silver) that elevated the shopper experience while meeting aggressive marketing and budget goals. Developed creative roadmaps and presented design direction plus resource planning to senior agency and client stakeholders.

Creative Director at Catapult Marketing (Epsilon)

January 1, 2012 - January 1, 2015

Creative leadership across two offices for national CPG, QSR, and retail clients. Delivered integrated brand experiences spanning identity, packaging, in-store, digital advertising, and social for major national brands. Launched targeted marketing programs driving new product success and elevating brand awareness in competitive categories. Provided strategic creative leadership for new business pitches and RFP evaluations, expanding the agency's client portfolio.