As a lifelong creative, I’ve found joy in bringing brands to life in a way that aligns with consumers and makes a mark in their industry. I have experience across a variety of industries including beauty, food & drink, sustainable packaging, tourism and technology.…

Jenny Ritter

As a lifelong creative, I’ve found joy in bringing brands to life in a way that aligns with consumers and makes a mark in their industry. I have experience across a variety of industries including beauty, food & drink, sustainable packaging, tourism and technology.…

Available to hire

As a lifelong creative, I’ve found joy in bringing brands to life in a way that aligns with consumers and makes a mark in their industry. I have experience across a variety of industries including beauty, food & drink, sustainable packaging, tourism and technology.

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Skills

Experience Level

Work Experience

Freelance Art Director at Jenny Ritter Creative
March 1, 2022 - Present
Creative direction and design services across branding, advertising, packaging, product photography, UI/UX, presentation building, motion/animation, and marketing analysis. Clients include advertising and product brands spanning beauty/fragrance, consumer goods, tech consulting, and more.
Creative Product & Growth Lead at Brandefy
August 1, 2020 - March 31, 2022
Helped launch company’s skincare brand, Brandefy Skin, creating initial full brand guidelines, logo, web assets, and packaging. Served as product lead and UI/UX designer for the Brandefy app with focus on retention metrics. Created and managed paid advertising and email marketing campaigns.

Education

B.S. in Industrial Design (Minor in Psychology) at Virginia Tech
January 1, 2014 - January 1, 2018
M.S. in Business (Branding Focus) at VCU Brandcenter
August 27, 2018 - May 9, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Software & Internet, Retail, Professional Services

Skills

Experience Level