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I'm a graphic designer and art director with over a decade of experience translating complex ideas into visual systems across digital, experiential, and brand ecosystems. I specialize in strategy-driven creative that resonates with diverse audiences, and I enjoy shaping scalable brand frameworks that tell a story across touchpoints. I lead cross-functional teams, champion human-centered design, and deliver high-impact storytelling. I am passionate about applying human-centered design to purpose-driven work and thrive in fast-paced environments where quality, brand standards, and collaboration matter.…I'm a graphic designer and art director with over a decade of experience translating complex ideas into visual systems across digital, experiential, and brand ecosystems. I specialize in strategy-driven creative that resonates with diverse audiences, and I enjoy shaping scalable brand frameworks that tell a story across touchpoints. I lead cross-functional teams, champion human-centered design, and deliver high-impact storytelling. I am passionate about applying human-centered design to purpose-driven work and thrive in fast-paced environments where quality, brand standards, and collaboration matter.

JR Rapier

Graphic Designer, Art Director, Brand Designer, +2

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I'm a graphic designer and art director with over a decade of experience translating complex ideas into visual systems across digital, experiential, and brand ecosystems. I specialize in strategy-driven creative that resonates with diverse audiences, and I enjoy shaping scalable brand frameworks that tell a story across touchpoints. I lead cross-functional teams, champion human-centered design, and deliver high-impact storytelling. I am passionate about applying human-centered design to purpose-driven work and thrive in fast-paced environments where quality, brand standards, and collaboration matter.…I'm a graphic designer and art director with over a decade of experience translating complex ideas into visual systems across digital, experiential, and brand ecosystems. I specialize in strategy-driven creative that resonates with diverse audiences, and I enjoy shaping scalable brand frameworks that tell a story across touchpoints. I lead cross-functional teams, champion human-centered design, and deliver high-impact storytelling. I am passionate about applying human-centered design to purpose-driven work and thrive in fast-paced environments where quality, brand standards, and collaboration matter.

Available to hire

I’m a graphic designer and art director with over a decade of experience translating complex ideas into visual systems across digital, experiential, and brand ecosystems. I specialize in strategy-driven creative that resonates with diverse audiences, and I enjoy shaping scalable brand frameworks that tell a story across touchpoints.

I lead cross-functional teams, champion human-centered design, and deliver high-impact storytelling. I am passionate about applying human-centered design to purpose-driven work and thrive in fast-paced environments where quality, brand standards, and collaboration matter.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Freelance Art Director at The Work/Life Group

January 1, 2020 - Present

Lead concepting and execution of integrated re-brand campaigns across social, email, web, and presentations. Designs and maintains scalable brand systems ensuring consistency across high-volume digital touchpoints. Partners with team and key stakeholders to translate briefs into clear, compelling visual solutions. Delivers fast-turn creative under shifting priorities while maintaining quality, accuracy, and brand standards. Mentors and guides junior marketing professionals and designers through design process and best practices.

Freelance Art Director | Graphic Designer at Signature Science, LLC

January 1, 2014 - January 1, 2019

Designed integrated, multi-channel campaigns translating complex messaging into clear, engaging visual narratives across digital, print, and experiential platforms for senior government and executive audiences. Created websites, infographics, reports, trade show assets, and marketing collateral for B2B initiatives. Collaborated with cross-functional teams to meet strict deadlines, compliance standards, and brand requirements.

Contract and Freelance Agency Art Director at GSD&M, Wunderman Thompson, HCB Health, T3, Razorfish

January 1, 2011 - January 1, 2014

Concepted and executed B2C digital campaigns for global brands including Dell, Best Buy, Microsoft, JPMorgan Chase, USAA, and Ace Hardware. Art Directed and designed human-centered products for Alcon, Thanc Foundation and Johns Hopkins Research. Designed interactive banners, social assets, email campaigns, and UX/UI experiences. Delivered high-volume creative in fast-paced agency environment.

Freelance Art Director, Brand Design at The Work/Life Group

January 1, 2020 - Present

Leads concepting and execution of integrated re-brand campaigns across social, email, web, and presentations. Designs and maintains scalable brand systems ensuring consistency across high-volume digital touchpoints. Partners with team and key stakeholders to translate briefs into clear, compelling visual solutions. Delivers fast-turn creative under shifting priorities while maintaining quality, accuracy, and brand standards. Mentors and guides junior marketing professionals and designers through design process and best practices.

Freelance Art Director, Graphic Designer at Signature Science, LLC

January 1, 2014 - December 31, 2019