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I'm Joseph Terrell, a Senior SEO Specialist with 8+ years of experience driving significant organic growth for automotive, beauty, food, and pet brands. I translate data into actionable SEO strategies, align SEO with product and business goals, and lead client-facing initiatives that consistently deliver measurable results. I’ve built scalable content pipelines, led technical SEO improvements, and managed cross-functional teams across multiple markets. My approach combines hands-on optimization with clear communication and a love for experimentation that keeps traffic and revenue growing.…I'm Joseph Terrell, a Senior SEO Specialist with 8+ years of experience driving significant organic growth for automotive, beauty, food, and pet brands. I translate data into actionable SEO strategies, align SEO with product and business goals, and lead client-facing initiatives that consistently deliver measurable results. I’ve built scalable content pipelines, led technical SEO improvements, and managed cross-functional teams across multiple markets. My approach combines hands-on optimization with clear communication and a love for experimentation that keeps traffic and revenue growing.

Joseph Terrell

SEO Expert, Content Producer, Link Building Specialist

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I'm Joseph Terrell, a Senior SEO Specialist with 8+ years of experience driving significant organic growth for automotive, beauty, food, and pet brands. I translate data into actionable SEO strategies, align SEO with product and business goals, and lead client-facing initiatives that consistently deliver measurable results. I’ve built scalable content pipelines, led technical SEO improvements, and managed cross-functional teams across multiple markets. My approach combines hands-on optimization with clear communication and a love for experimentation that keeps traffic and revenue growing.…I'm Joseph Terrell, a Senior SEO Specialist with 8+ years of experience driving significant organic growth for automotive, beauty, food, and pet brands. I translate data into actionable SEO strategies, align SEO with product and business goals, and lead client-facing initiatives that consistently deliver measurable results. I’ve built scalable content pipelines, led technical SEO improvements, and managed cross-functional teams across multiple markets. My approach combines hands-on optimization with clear communication and a love for experimentation that keeps traffic and revenue growing.

Available to hire

I’m Joseph Terrell, a Senior SEO Specialist with 8+ years of experience driving significant organic growth for automotive, beauty, food, and pet brands. I translate data into actionable SEO strategies, align SEO with product and business goals, and lead client-facing initiatives that consistently deliver measurable results.

I’ve built scalable content pipelines, led technical SEO improvements, and managed cross-functional teams across multiple markets. My approach combines hands-on optimization with clear communication and a love for experimentation that keeps traffic and revenue growing.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Co-Founder & SEO Lead at Great Without Gluten

February 1, 2024 - Present

Co-founded Great Without Gluten; architected a comprehensive SEO and content strategy, driving a 1,732% YoY increase in organic search clicks; expanded editorial focus to US markets; led technical SEO, topical mapping, backlink growth, and built a distributed content team.

SEO Specialist at Adeptus SEO (Freelance)

December 1, 2023 - Present

Manage the SEO for a multi-niche portfolio of international client sites (USA, Canada & UK), overseeing strategy, site audits, development, QA, off-site link-building campaigns, and KPI reporting.

SEO Specialist at Content Beauty & Wellbeing (Freelance)

September 1, 2018 - March 31, 2019

Lead SEO on contentbeautywellbeing.com; fixed Google Search Console errors, improved performance and crawlability; rewrote titles/meta; audited backlinks and competitors; delivered actionable technical recommendations.

SEO Specialist / Founder at Drifted.com

January 1, 2018 - February 1, 2025

Built and scaled Drifted.com from the ground up, leading SEO, content, marketing and sales; grew to 2.5 million page views and 800k+ organic clicks per month; managed a freelance team and an in‑house link-building operation; sold the business in 2024 and supported it part-time through Feb 2025.

Contract JavaScript Front-End Developer at Multiple clients — 10+ years, Agile & SCRUM, in-house & agency

September 1, 2008 - September 30, 2018

Contract front-end development across multiple clients; worked in Agile/SCRUM environments; experience with HTML/CSS/JavaScript; collaborated with design and backend teams.