Creative Services Consultant specialising in brand and communications, presentation and document design, with strong leadership in creative operations. Recruit, coach and empower global teams to deliver consistent, standout support across corporate, public sector and commercial clients. Hands-on designer/editor with deep accessibility experience (including WCAG/RNIB/Gov.UK-aligned production). Trusted brand guardian who leads briefs, shoots and template/asset creation, ensuring tone of voice, design integrity and throughput meet internal and external stakeholder expectations.

Jackie McAdam

Creative Services Consultant specialising in brand and communications, presentation and document design, with strong leadership in creative operations. Recruit, coach and empower global teams to deliver consistent, standout support across corporate, public sector and commercial clients. Hands-on designer/editor with deep accessibility experience (including WCAG/RNIB/Gov.UK-aligned production). Trusted brand guardian who leads briefs, shoots and template/asset creation, ensuring tone of voice, design integrity and throughput meet internal and external stakeholder expectations.

Available to hire

Creative Services Consultant specialising in brand and communications, presentation and document design, with strong leadership in creative operations. Recruit, coach and empower global teams to deliver consistent, standout support across corporate, public sector and commercial clients.

Hands-on designer/editor with deep accessibility experience (including WCAG/RNIB/Gov.UK-aligned production). Trusted brand guardian who leads briefs, shoots and template/asset creation, ensuring tone of voice, design integrity and throughput meet internal and external stakeholder expectations.

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Language

Greek, Modern
Beginner
Spanish; Castilian
Beginner

Work Experience

Creative lead at Freshfields Bruckhaus Deringer LLP (now Freshfields LLP)
January 1, 2017 - January 1, 2026
One of seven global leads overseeing 60+ operatives across time zones and 400+ weekly projects for a high-profile global law firm. Managed people, workflows and quality checks using Power BI to track deadline adherence and feedback. Produced internal and external communications, marketing and business-development assets for LinkedIn/X, and strategic communications on behalf of senior leadership. Partnered on refreshed visual identity and rollouts, maintaining brand consistency while delivering always-on creative output at pace. Recruited and trained global creative teams and provided coaching, structured performance management and wellbeing support in person and virtually, with discretion and empathy and in line with HR protocols.
Contract Designer (part-time) at Business Growth Hub, Manchester
February 1, 2015 - August 1, 2015
Produced campaign visuals, brochures, brand assets, social content, catalogues and promotional materials. Managed end-to-end production from briefs/concepts through artwork, supplier liaison and final delivery. Supported marketing teams with copywriting, messaging and content planning.
Copywriter/Designer at Greater Manchester Fire and Rescue Service
June 1, 2014 - December 1, 2014
Created full collateral including campaigns, annual reports and corporate plans, plus web banners, posters, email footers, vehicle wraps and interior design artwork. Art directed a photoshoot for new uniforms.
Editor (fixed-term) / Editor with design at Health and Safety Executive (HSE)
December 1, 2004 - August 1, 2016
Designed and edited information sheets, publications and marketing materials for access by professionals and tradespeople at multiple levels, including the HSE Books catalogue, COSHH Essentials, Asbestos Essentials and Express Magazine (including photography). Co-managed conversion of printed HSE publications into accessible online PDFs, coordinating workflow through in-house and freelance designers. Liaised with authors, designers and web teams to plan production/publishing to deadline and developed templates and design systems to support consistent, efficient delivery aligned to HSE house style.
Freelance Designer, Editor & Project Manager at Various clients
January 1, 2001 - January 1, 2017
Hands-on editorial, design and marketing delivery for a wide range of clients including public sector and commercial organisations. Produced campaign and marketing materials, guidance and training assets, and supported end-to-end production including briefs, artwork, supplier liaison and quality checks for final print outputs. Clients included Greater Manchester Fire and Rescue Service, Health and Safety Executive (HSE), Liverpool Uni, Pixel8, Park Group, Cavendish Nuclear and others.
Designer and Production Manager at Dewe Rogerson / Citigate
January 1, 1997 - January 1, 2001
Managed quality control and production workflows for internal and external client publications, working with journalists, editors and artworkers to deliver communications on time and within budget for retail, financial and charitable organisations. Coordinated content from internal and client teams to ensure timely delivery and brand alignment for each client.

Education

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Qualifications

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Industry Experience

Government, Non-Profit Organization, Professional Services, Media & Entertainment, Education