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Howdy, I’m Jake, and I make businesses better. From customer experience design to paid media management to market research to virtual reality, my skillset is as broad as it is valuable. Here, I have curated the highlights of my professional and personal projects to bring you a detailed and engaging view of my talents. Browse this collection, and if you think I’m the person you need to drive growth for your startup, conglomerate, mom & pop shop, or anything in between, I’d love to get to work!…Howdy, I’m Jake, and I make businesses better. From customer experience design to paid media management to market research to virtual reality, my skillset is as broad as it is valuable. Here, I have curated the highlights of my professional and personal projects to bring you a detailed and engaging view of my talents. Browse this collection, and if you think I’m the person you need to drive growth for your startup, conglomerate, mom & pop shop, or anything in between, I’d love to get to work!

Jacob D. Ayars

Digital Marketer, SEO Expert, Social Media Manager, +7

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Howdy, I’m Jake, and I make businesses better. From customer experience design to paid media management to market research to virtual reality, my skillset is as broad as it is valuable. Here, I have curated the highlights of my professional and personal projects to bring you a detailed and engaging view of my talents. Browse this collection, and if you think I’m the person you need to drive growth for your startup, conglomerate, mom & pop shop, or anything in between, I’d love to get to work!…Howdy, I’m Jake, and I make businesses better. From customer experience design to paid media management to market research to virtual reality, my skillset is as broad as it is valuable. Here, I have curated the highlights of my professional and personal projects to bring you a detailed and engaging view of my talents. Browse this collection, and if you think I’m the person you need to drive growth for your startup, conglomerate, mom & pop shop, or anything in between, I’d love to get to work!

Available to hire

Howdy, I’m Jake, and I make businesses better. From customer experience design to paid media management to market research to virtual reality, my skillset is as broad as it is valuable. Here, I have curated the highlights of my professional and personal projects to bring you a detailed and engaging view of my talents. Browse this collection, and if you think I’m the person you need to drive growth for your startup, conglomerate, mom & pop shop, or anything in between, I’d love to get to work!

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Media Buyer at Organics Ocean

November 1, 2025 - Present

Manage Google, Bing, YouTube, and AppLoving with a $1,000,000+ total monthly budget, leading a 19.9% PoP increase in New Customer volume while maintaining New Customer ROAS. Founded PeMa's inbound call acquisition funnel.

Senior Paid Search Marketing Associate at Udemy (NYSE: UDMY)

August 1, 2024 - June 1, 2025

Managed all paid search initiatives for Udemy Business, oversaw and managed an agency relationship, led comprehensive audits and solutions implementing a $10,000,000 paid search budget, ideated new growth opportunities through account optimizations.

Services Engineer at Instapage

June 1, 2022 - January 1, 2023

Led the pre-Services analysis of 70+ prospects including PMF audits and financial projections. Implemented technical services of 20+ new clients and developed Fit Score Algorithm with VP of Services.

Digital Advertising Strategist at Instapage

July 1, 2021 - June 1, 2022

Closed 31 logos amounting to $5,232,000 ARR at a 25% win rate, performed pre-Sales paid media analyses of 120+ prospects.

Digital Marketing Lead at Instapage

July 1, 2021 - November 1, 2023

Led a 134% lift in Trial Sign-Ups, 59% lift in media CVR, and 25% lift in Google Quality Score QoQ. Managed and implemented a $3,000,000 media budget, strategized ideation and oversight of all digital marketing efforts.

Digital Media Specialist at Innovative Group

February 1, 2020 - May 1, 2021

Earned a 76% average increase in client MQLs while leading all client marketing services, created, marketed, tested, and drove a C-level virtual event for American Express.

Digital Media Specialist at Muy'Ono Hospitality

August 1, 2017 - January 1, 2020

Implemented and managed BF/CM promotions earning $30k/day in revenue and a 5:1 ROAS, led all digital marketing initiatives.

Education

Master's of Business Administration at Quantic School

January 1, 2022 - March 1, 2023

Bachelor's of Science at University of Texas at Austin

August 1, 2014 - May 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Financial Services, Consumer Goods, Gaming, Healthcare, Media & Entertainment, Professional Services, Travel & Hospitality, Wholesale & Distribution, Software & Internet, Retail