I’m Jakub Matous, a digital media specialist who loves exploring the digital world. I’m passionate about turning data into actionable strategies and helping brands grow with clear, measurable campaigns. From planning and KPIs to campaign execution and optimization, I thrive on creating cross-channel experiences with PPC, Google Ads, Meta Ads, and digital marketing tactics.

I’m Jakub Matous, a digital media specialist who loves exploring the digital world. I’m passionate about turning data into actionable strategies and helping brands grow with clear, measurable campaigns. From planning and KPIs to campaign execution and optimization, I thrive on creating cross-channel experiences with PPC, Google Ads, Meta Ads, and digital marketing tactics.

Available to hire

I’m Jakub Matous, a digital media specialist who loves exploring the digital world. I’m passionate about turning data into actionable strategies and helping brands grow with clear, measurable campaigns.

From planning and KPIs to campaign execution and optimization, I thrive on creating cross-channel experiences with PPC, Google Ads, Meta Ads, and digital marketing tactics.

See more

Language

Czech
Fluent
English
Advanced

Work Experience

Digital Media Manager at Digital First Marketing Group
September 1, 2020 - Present
Campaign planning, execution and evaluation; strategy & KPIs creation; media planning.
Digital Marketing Specialist at Kopíci
May 1, 2022 - Present
Developed and executed integrated digital marketing campaigns across channels; optimization of performance.
Specialista digitálních médií at Pepis.shop
May 1, 2022 - Present
Digital media specialist focusing on campaigns and performance optimization.
Marketing Specialist at BrikkApp
November 1, 2019 - September 30, 2020
Marketing and digital media campaigns; brand messaging and cross-channel coordination.
Marketing Strategy Consultant at Lukasvesely.com
May 1, 2019 - September 30, 2019
Created digital marketing strategies and guidance for clients; defined go-to-market approaches.

Education

Master's degree, Digital Marketing at University of Portsmouth
January 1, 2018 - December 31, 2019
Business Administration and Management, General at Instituto Politécnico de Viana do Castelo
January 1, 2016 - December 31, 2017
Bachelor's degree, Business Administration and Management, General at Czech University of Life Sciences Prague
January 1, 2013 - December 31, 2018

Qualifications

Certificate IV in Leadership & Management
January 11, 2030 - January 22, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services