I am a freelance senior communications & PR professional with broad experience across corporate communications, PR & media relations, go-to-market communications, internal communications and stakeholder management. I work with both digital and traditional channels, define objectives and budgets, and develop and implement comprehensive communications plans while managing multiple projects and KPIs. I also coach communications teams and coordinate with third-party vendors, delivering hands-on, results-oriented work. I am fluent in Dutch, French and English, quick to understand tasks, and have worked with international companies, SMBs and startups. In my approach I combine strategic thinking with practical execution, bringing clarity, consistency and impact to messaging, stakeholder engagement and reputation management. I enjoy collaborating with diverse teams and partners to drive measurable outcomes for clients and organizations.…

Jan Poté

I am a freelance senior communications & PR professional with broad experience across corporate communications, PR & media relations, go-to-market communications, internal communications and stakeholder management. I work with both digital and traditional channels, define objectives and budgets, and develop and implement comprehensive communications plans while managing multiple projects and KPIs. I also coach communications teams and coordinate with third-party vendors, delivering hands-on, results-oriented work. I am fluent in Dutch, French and English, quick to understand tasks, and have worked with international companies, SMBs and startups. In my approach I combine strategic thinking with practical execution, bringing clarity, consistency and impact to messaging, stakeholder engagement and reputation management. I enjoy collaborating with diverse teams and partners to drive measurable outcomes for clients and organizations.…

Available to hire

I am a freelance senior communications & PR professional with broad experience across corporate communications, PR & media relations, go-to-market communications, internal communications and stakeholder management. I work with both digital and traditional channels, define objectives and budgets, and develop and implement comprehensive communications plans while managing multiple projects and KPIs. I also coach communications teams and coordinate with third-party vendors, delivering hands-on, results-oriented work. I am fluent in Dutch, French and English, quick to understand tasks, and have worked with international companies, SMBs and startups.

In my approach I combine strategic thinking with practical execution, bringing clarity, consistency and impact to messaging, stakeholder engagement and reputation management. I enjoy collaborating with diverse teams and partners to drive measurable outcomes for clients and organizations.

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Skills

Experience Level

Language

English
Fluent
Dutch
Fluent
French
Fluent

Work Experience

Sales Engineer at MCC (IBM - Compaq reseller)
December 31, 1991 - September 23, 2025
Sales engineer for SMB with monthly targets; large account management with predefined profit margins.
Product Manager Hardware at Computer 2000 (now TECH DATA)
December 31, 1994 - September 23, 2025
Product Manager Hardware; built distribution contracts with Compaq, IBM, Toshiba, HP; led team of 3.
Director Marketing Communication & Services at Ingram Micro
December 31, 1997 - September 23, 2025
Led Marketing & Services departments; 35-person team; vendor management; business plans; marketing tools; coached team.
Corporate Communications Manager & Spokesperson at Option
December 31, 2017 - September 23, 2025
Corporate Communications Manager & Spokesperson; IoT/M2M company; responsibilities included employees, media, investors; oversaw communications.
Marketing & Communications Consultancy at EUROSYS
January 1, 2023 - September 23, 2025
Marketing & Communications consultancy and coaching for ICT reseller; updated marketing strategies; team coaching.
Marketing & Communications Consultancy at DELTALINK
January 1, 2023 - September 23, 2025
Marketing & Communications consultancy and coaching; partner network of 700+; channel marketing; vendor relations.
PR Consultancy for Belux at KASPERSKY
March 31, 2020 - September 23, 2025
PR consultancy for Belux; cybersecurity focus; global tech company communications.
Communications Consultancy at GVO
November 30, 2020 - September 23, 2025
Centralized communications consultancy for 10 residential care centers; internal/external stakeholders; media relations.
Corporate Communications & Spokesperson at Clarebout Potatoes
March 31, 2020 - September 23, 2025
Corporate communications & spokesperson for a major European frozen potato producer; external stakeholder engagement.
Corporate Communications Manager & Spokesperson at Option
December 31, 2017 - September 23, 2025
Ongoing corporate communications leadership & spokesperson duties for the IoT company (initial tenure reflected in earlier role).
PR & Corporate Communications Consultancy, Coaching & Spokesperson at Rode Kruis Vlaanderen
April 30, 2022 - September 23, 2025
Belgian Red Cross Flanders: threefold mission focusing on vulnerable people, disaster relief, self-reliance; extensive volunteer engagement.
PR & Corporate Communications Consultancy, Coaching & Spokesperson at Rode Kruis Vlaanderen
November 10, 2024 - September 23, 2025
Second assignment covering spokesperson and external communications.
Communications Project Director at WMH Project
January 1, 2023 - Present
Overseeing communications projects; strategic guidance and field implementation for multiple clients; team coaching.
Communications Consultancy at Immobel
November 1, 2023 - Present
PR & Corporate Communications consultancy for Belgium's largest listed property developer; investor communications, website & social media.
PR & Communications Consultancy at Insight Technologies
January 1, 2017 - Present
PR & Communications consultancy for Belux; technology solutions provider.
Founder & Board Member at Geosparc
September 1, 2008 - Present
Geolocation solutions provider; governance and communication responsibilities.
Internal Communications Consultant at Renson
February 2, 2024 - September 23, 2025
Change communications program for Indoor Division; internal engagement.
External Communications Consultant at Wyre
September 30, 2025 - September 23, 2025
External communications consultancy for fiber network rollout and network maintenance improvements.
Communications Consultancy & Spokesperson at Immobil
November 1, 2023 - Present
Continued engagements for Immobel; investor relations and stakeholder communications.

Education

Humanities (Greek-Latin) at Halle
January 1, 1976 - January 1, 1982
Law at KULeuven
January 1, 1983 - January 1, 1984
Higher Education in Social Work/Personnel Management at Brussels
January 1, 1984 - January 1, 1987
Management training at Krauthammer
January 1, 1995 - January 1, 1996
Speeching in Public at Krauthammer
January 1, 1995 - January 1, 1995
Effective Negotiation at Karrass
January 1, 1995 - January 1, 1996
International Marketing Management (short-term) at INSEAD
January 1, 1996 - January 1, 1996
Customer Relationship Management (short-term) at Vlerick Management School
January 1, 2001 - January 1, 2001
Seminars on Communications, Public Relations, Social Media, Direct Marketing, Business-to-Business Marketing, E-commerce at Various seminars
January 1, 2006 - January 1, 2019

Qualifications

Krauthammer – Management Training
January 1, 1995 - January 1, 1996
Speeching in Public
January 1, 1995 - January 1, 1995
Effective Negotiation
January 1, 1995 - January 1, 1996
INSEAD – International Marketing Management (short-term)
January 1, 1996 - January 1, 1996
Vlerick Management School – Customer Relationship Management (short-term)
January 1, 2001 - January 1, 2001
Seminars on Communications, Public Relations, Social Media, Direct Marketing, B2B Marketing, E-commerce
January 1, 2006 - January 1, 2019

Industry Experience

Professional Services, Media & Entertainment, Telecommunications, Software & Internet, Real Estate & Construction

Skills

Experience Level