Available to hire
A Master’s graduate in Professional Accounting from Singapore Management University with extensive experience in e-commerce and the textile industry. Co-founded Shanghai Moeraki E-Commerce, leading market research, product analysis, and pricing strategies for Amazon US and Etsy platforms. As a Senior Merchandiser at Shanghai Jianglong Import & Export, I optimized production processes and grew client revenue by 500% over 9 years. Skilled in financial analysis, data management, and supplier negotiations, with proficiency in ERP systems, Excel, and Tableau.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Japanese
Beginner
Work Experience
Co-Founder at Shanghai Moeraki E-Commerce Limited Corp.
September 1, 2020 - August 4, 2024Focused on Amazon US and Etsy platforms; conducted industry research and data analysis to drive decisions and ensure smooth operations. Negotiated with suppliers to optimize pricing and profitability. Developed pricing strategies based on research and data analysis. Optimized listings (A+ for 100+ SKUs) and managed SEO and ads within budget to maximize profit.
Senior Merchandiser at Shanghai Jianglong Import & Export Corporation
August 1, 2013 - July 1, 2022Directly managed end-to-end production of fashion apparel for major international brands (2000+ retail stores). Optimized pricing and profitability with suppliers, achieving 5% cost savings. Driven profitability improvements (break-even to $200K USD for a single contract). Expanded SKUs from 12 to 126 and increased annual revenue from $2M to $10M USD over 9 years. Led product benchmarking, sourcing, development, and evaluation for 300+ SKUs per year; oversaw QA/QC per ISO 9001 and AQL 2.5.
Shipping and Documentation Officer at Shanghai Jianglong Import & Export Corporation
July 1, 2010 - July 1, 2013Gained strong competency in international shipping terms and regulations. Ensured high standards of quality and social compliance via BSCI. Implemented vendor scorecard systems and renewed OEKO-TEX certificates to improve supply chain performance.
Volunteer at Singapore Mentorship Committee (SMC)
December 1, 2022 - PresentOptimize data management and maintain the official website; collect text and images for content posting; design posters for SMC WeChat official accounts; schedule and publish posts aligned with organizational messaging.
Co-Founder at Shanghai Moeraki E-commerce Limited Corp.
September 1, 2023 - August 1, 2024Co-founded an e-commerce venture focused on Amazon US and Etsy. Conducted industry research and data analysis to guide decisions, negotiated with suppliers to optimize pricing and profitability, and implemented pricing strategies. Optimized listings (A+ content for 100+ SKUs) and adjusted SEO and ads within budget to maximize profit.
Volunteer at Singapore Mentorship Committee
December 1, 2022 - PresentOptimize data management and maintain the official website; collect text and images for content posting; design posters for SMC WeChat official accounts; schedule and publish posts to ensure alignment with organizational messaging.
Education
Master of Professional Accounting at Singapore Management University
August 20, 2022 - August 20, 2023Bachelor of Arts in English at SHAOXING UNIVERSITY
September 1, 2006 - July 1, 2010Master of Professional Accounting at Singapore Management University
August 1, 2022 - August 20, 2023Bachelor of Arts in English at Shaoxing University
September 1, 2006 - July 1, 2010Master of Professional Accounting (Concentration in Financial Accounting, Financial Management and Data Analysis) at Singapore Management University
August 1, 2022 - August 1, 2023Bachelor of Arts in English (Concentration in E-commerce Business English and Translation) at Shaoxing University
September 1, 2006 - July 1, 2010Master of Professional Accounting at Singapore Management University
August 20, 2022 - August 20, 2023Bachelor of Arts in English at Shaoxing University
September 1, 2006 - July 1, 2010Qualifications
ACCA (Association of Chartered Certified Accountants) - Partially completed
January 11, 2030 - December 5, 2025ACCA (9/13)
January 11, 2030 - December 5, 2025ACCA
January 11, 2030 - December 5, 2025ACCA
January 11, 2030 - December 5, 2025Industry Experience
Manufacturing, Retail, Consumer Goods, Professional Services, Wholesale & Distribution, Software & Internet, Transportation & Logistics, Media & Entertainment
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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