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I’m a creative content creator and brand strategist who designs end-to-end marketing campaigns and tells stories that connect with audiences. I’ve led campaigns for 20+ clients, built engaging social media narratives, and transformed long-form footage into high-impact short-form content that drives measurable results. I’m passionate about authentic, accessible communication that strengthens brand authority and community growth. I excel at coordinating cross-functional teams, developing creative hooks, and optimizing content for platforms like TikTok, Reels, and YouTube Shorts. I love turning data-informed insights into compelling narratives that resonate with travelers, hospitality brands, and wellness-focused clients, while continuously refining strategy through feedback and collaboration with Marketing, Product, and Development teams.…I’m a creative content creator and brand strategist who designs end-to-end marketing campaigns and tells stories that connect with audiences. I’ve led campaigns for 20+ clients, built engaging social media narratives, and transformed long-form footage into high-impact short-form content that drives measurable results. I’m passionate about authentic, accessible communication that strengthens brand authority and community growth. I excel at coordinating cross-functional teams, developing creative hooks, and optimizing content for platforms like TikTok, Reels, and YouTube Shorts. I love turning data-informed insights into compelling narratives that resonate with travelers, hospitality brands, and wellness-focused clients, while continuously refining strategy through feedback and collaboration with Marketing, Product, and Development teams.

Janine Mousquer

Content Creator, Brand Strategist, Marketing Strategist, +7

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I’m a creative content creator and brand strategist who designs end-to-end marketing campaigns and tells stories that connect with audiences. I’ve led campaigns for 20+ clients, built engaging social media narratives, and transformed long-form footage into high-impact short-form content that drives measurable results. I’m passionate about authentic, accessible communication that strengthens brand authority and community growth. I excel at coordinating cross-functional teams, developing creative hooks, and optimizing content for platforms like TikTok, Reels, and YouTube Shorts. I love turning data-informed insights into compelling narratives that resonate with travelers, hospitality brands, and wellness-focused clients, while continuously refining strategy through feedback and collaboration with Marketing, Product, and Development teams.…I’m a creative content creator and brand strategist who designs end-to-end marketing campaigns and tells stories that connect with audiences. I’ve led campaigns for 20+ clients, built engaging social media narratives, and transformed long-form footage into high-impact short-form content that drives measurable results. I’m passionate about authentic, accessible communication that strengthens brand authority and community growth. I excel at coordinating cross-functional teams, developing creative hooks, and optimizing content for platforms like TikTok, Reels, and YouTube Shorts. I love turning data-informed insights into compelling narratives that resonate with travelers, hospitality brands, and wellness-focused clients, while continuously refining strategy through feedback and collaboration with Marketing, Product, and Development teams.

Available to hire

I’m a creative content creator and brand strategist who designs end-to-end marketing campaigns and tells stories that connect with audiences. I’ve led campaigns for 20+ clients, built engaging social media narratives, and transformed long-form footage into high-impact short-form content that drives measurable results. I’m passionate about authentic, accessible communication that strengthens brand authority and community growth.

I excel at coordinating cross-functional teams, developing creative hooks, and optimizing content for platforms like TikTok, Reels, and YouTube Shorts. I love turning data-informed insights into compelling narratives that resonate with travelers, hospitality brands, and wellness-focused clients, while continuously refining strategy through feedback and collaboration with Marketing, Product, and Development teams.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Portuguese

Fluent

Spanish; Castilian

Advanced

Work Experience

Creator Brand Manager at Freelancer

January 1, 2020 - Present

Led the end-to-end execution of marketing campaigns for 20+ clients, overseeing prospecting to contract closure, including development of high-converting outreach content to attract key brand partnerships. Maintained rigorous campaign tracking and pipeline management to ensure strategic brand alignment and measurable data results.

Content Creator at Time Left

November 1, 2024 - December 1, 2024

Developed unique narrative strategy centered on shared dining experiences to build community resonance among solo travellers and expats. Drove social media growth with 548k views and a 60% engagement rate through proactive comment interaction and content optimization.

Content Creator at Open English

October 1, 2024 - April 1, 2025

Developed high-converting scripts featuring compelling hooks aligned to brand voice and target demographics. Led creative development by tailoring tone for social channels and produced short-form videos (TikTok, Instagram Reels, YouTube Shorts).

Content Creator at Safety Wing

June 1, 2024 - November 1, 2024

Specialized in decoding brand identity through trend analysis and Social SEO. Analyzed audience communications to craft data-driven content based on branding research, personas, and community insights; built active engagement and brand authority.

Content Creator at Insta Viagem

October 1, 2023 - January 1, 2024

Directed the development of high-performance social media content, managing the entire lifecycle from script writing to final delivery. Specialized in mobile-first cinematography and advanced editing to drive engagement.

Content Creator at Clinic (Aesthetic) & Guesthouse

July 1, 2019 - June 1, 2020

Managed content planning and social media calendars, ensuring consistent cross-platform execution. Led narrative development tailored to specific formats and platforms to maximize audience retention. Integrated design strategies, typography, and graphic arts with short-form video hooks to drive engagement and authority.

Content Creator at Freelancer

January 1, 2020 - Present

Led end-to-end marketing campaigns for 20+ clients, from initial prospecting to contract close. Developed高-converting outreach content and brand-aligned storytelling across channels. Maintained campaign tracking with dashboards to ensure alignment and measurable results, contributing to growth in reach and conversions.

Content Creator at Insta Viajem

October 1, 2023 - January 1, 2024

Directed development of high-performance social media content; managed full lifecycle from scripting to final delivery. Specialized in mobile-first cinematography and advanced editing for immersive storytelling. Promoted app adoption by highlighting locations, accommodations, and tours in travel and hospitality; integrated AI to streamline scripting and insights.

Social Media Strategist at Clinic (Aesthetic) & Guesthouse

July 1, 2019 - June 30, 2020

Managed content planning and social media calendars, ensuring consistent cross-channel execution. Led narrative development tailored to specific formats, integrated design strategies with typography and graphics, and crafted short-form video hooks to drive engagement. Built community relations through proactive DM management and real-time audience interaction.

Content Creator at SafetyWing

June 1, 2024 - November 30, 2024

Specialized in decoding brand identity through trend analysis and social SEO. Built a strategic content calendar for Stories and Reels, drove community engagement, and amplified brand voice across promotional events and campaigns.