help small and medium-sized businesses understand their data and make better business decisions.
Data analysis to find trends, problems, and growth opportunities
Creating interactive dashboards and reports for clear insights
Analyzing sales, marketing, and customer data
Identifying profit leaks and performance gaps
Turning complex data into simple, actionable insights
Tools & Technologies
Power BI – Interactive dashboards and data visualization
Microsoft Excel – Data analysis, reporting, and modeling
Python – Data analysis, automation, and data processing
Language
Work Experience
Education
Qualifications
Industry Experience
This project focuses on analyzing sales and operational data from an FMCG business to uncover insights that help improve profitability and decision-making.
Many FMCG companies generate large volumes of data from distributors, retailers, and online channels, but often lack clear visibility into what is actually driving revenue and profit. In this project, I collected and analyzed sales, product, and regional performance data to identify key business patterns.
Using Excel, Python, and Power BI, I cleaned and structured the data, performed exploratory analysis, and built an interactive dashboard to visualize business performance.
The dashboard highlights:
Sales performance by product category and SKU
Regional and channel-wise revenue trends
Top and underperforming products
Profit margin analysis
Monthly sales growth patterns
Through this analysis, the project identifies hidden gaps such as low-performing products, inefficient sales channels, and opportunities for revenue growth.
The final Power BI dashboard enables business managers to quickly monitor performance and make data-driven decisions regarding product strategy, distribution, and marketing investments.
Tools Used:
Power BI • Excel • Python • Data Cleaning • Data Visualization • Business Analytics
Hire a Data Visualizer
We have the best data visualizer experts on Twine. Hire a data visualizer in Ahmedabad today.