A creative marketing professional with expertise in design, videography, and visual storytelling, bringing a versatile skill set to every project. Experienced in producing a wide range of marketing materials, from eye-catching print and digital designs to polished video campaigns and event coverage. Adept at blending creativity with strategy, ensuring that each project not only looks great but also connects with its intended audience. Passionate about exploring new ideas and pushing concepts further, with a focus on delivering innovative and engaging work that strengthens brand identity. Knowledgeable in motion graphics, photography, and campaign development, with a collaborative approach that thrives in team environments. Dedicated to creating work that is both visually impactful and meaningful, with an emphasis on clear communication, consistency, and creative problem solving.

Jason Caswell

A creative marketing professional with expertise in design, videography, and visual storytelling, bringing a versatile skill set to every project. Experienced in producing a wide range of marketing materials, from eye-catching print and digital designs to polished video campaigns and event coverage. Adept at blending creativity with strategy, ensuring that each project not only looks great but also connects with its intended audience. Passionate about exploring new ideas and pushing concepts further, with a focus on delivering innovative and engaging work that strengthens brand identity. Knowledgeable in motion graphics, photography, and campaign development, with a collaborative approach that thrives in team environments. Dedicated to creating work that is both visually impactful and meaningful, with an emphasis on clear communication, consistency, and creative problem solving.

Available to hire

A creative marketing professional with expertise in design, videography, and visual storytelling, bringing a versatile skill set to every project. Experienced in producing a wide range of marketing materials, from eye-catching print and digital designs to polished video campaigns and event coverage. Adept at blending creativity with strategy, ensuring that each project not only looks great but also connects with its intended audience.

Passionate about exploring new ideas and pushing concepts further, with a focus on delivering innovative and engaging work that strengthens brand identity. Knowledgeable in motion graphics, photography, and campaign development, with a collaborative approach that thrives in team environments. Dedicated to creating work that is both visually impactful and meaningful, with an emphasis on clear communication, consistency, and creative problem solving.

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Work Experience

Senior Art Director at Brook Creative House (BMR)
January 1, 2023 - October 2, 2025
Lead concept development and visual design for lottery products and games. Responsibilities include brainstorming and researching innovative concepts, creating cohesive visuals, coordinating with clients and teams, managing budgets and milestones, presenting concepts to clients, and mentoring junior designers to uphold agency standards and trends.
Videographer and Graphic Designer at Sault College Marketing Department
January 1, 2023 - Present
Videography and graphic design support for campus recruitment and student engagement. Responsibilities include print design (posters, brochures, flyers, digital advertisements, and large-scale signage) aligned with Sault College brand standards; creation of high-quality digital media content (course and program highlights, promotional videos); event filming and post-production; development of creative campaigns that integrate graphics and video across multiple channels.
Videographer and Graphic Designer at Sault College Marketing Department
January 1, 2023 - Present
Print Design: posters, brochures, flyers, digital ads, and signage aligned with Sault College brand standards. Digital Media: produce video content from commercials to program highlights with storyboard planning. Event Marketing: film and edit coverage of events, open houses, orientation, and partnerships. Creative Campaigns: campaigns combining graphic design and video elements to highlight student success and programs. Videography & Storyboarding: plan, film, and edit videos with detailed storyboards to guide production.
Senior Art Director at Brook Creative House (BMR)
January 1, 2023 - October 2, 2025
Concept Development: Creation of innovative and engaging concepts for lottery products and games. Visual Design: responsible for the visual aesthetics of the lottery products and games, including captivating graphics, color schemes, layouts, and maintaining a cohesive visual language. Presentation and Client Engagement: oversaw multiple design projects, coordinating with clients, managing resources, and ensuring projects meet budget and timelines. Presentations and Pitches: involved in presenting design concepts and prototypes to clients. Design Lead & Creative Coach: trained junior designers to follow agency standards and stay current with trends.
Senior Graphic Designer at Lucidia
January 1, 2016 - October 2, 2025
Creative design and production for branding, marketing campaigns, print materials, and digital platforms. Collaborated with senior teams to develop innovative concepts, executed designs from concept to finish, prepared files for pre-press, and ensured high-quality deliverables on schedule.
Senior Graphic Designer at Lucidia
January 1, 2016 - October 2, 2025
Creative Design: collaborate to develop innovative design concepts for branding, marketing campaigns, print materials, and digital platforms. Design Production: execute projects from concept to completion, prepare files for print and digital, pre-press, quality checks, and optimize for online platforms.
Owner / Cinematographer / Editor at JFILMS
January 1, 2012 - Present
Cinematography and editing services for weddings and corporate events. Responsibilities include capturing high-quality footage, lighting and audio setup, lens selection, shot framing, and on-site direction; post-production including color correction, trimming, transitions, and audio synchronization; maintaining professional conduct and client confidentiality.
Owner / Cinematographer / Editor at JFILMS
January 1, 2012 - Present
Cinematography: capture high-quality footage for weddings and corporate events, including camera operation, lens selection, framing, lighting adjustments. Lighting and Audio: set up lighting and record high-quality audio with appropriate microphones. Storytelling/Editing: craft narrative through cinematography, select and edit footage, color correct, add transitions and effects, synchronize audio. Professionalism and Ethical Considerations: maintain confidentiality and professional demeanor with clients.

Education

Diploma in Graphic Design at Sault College
January 1, 2002 - January 1, 2005
Diploma in Graphic Design at Sault College
January 1, 2002 - January 1, 2005

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services