I’m Lehlohonolo Mapesela, a graphic designer and marketing strategist who blends creative design with strategic thinking to build strong brands. I enjoy crafting brand identities, visual systems, and social media content that captivate audiences and drive measurable results. I excel at partnership building and relationship management, conducting market research to spot trends, and translating insights into clear, actionable strategies. I communicate ideas effectively, ensuring alignment with campaign goals and business objectives while delivering creative solutions that stand out.

Lehlohonolo Mapesela

I’m Lehlohonolo Mapesela, a graphic designer and marketing strategist who blends creative design with strategic thinking to build strong brands. I enjoy crafting brand identities, visual systems, and social media content that captivate audiences and drive measurable results. I excel at partnership building and relationship management, conducting market research to spot trends, and translating insights into clear, actionable strategies. I communicate ideas effectively, ensuring alignment with campaign goals and business objectives while delivering creative solutions that stand out.

Available to hire

I’m Lehlohonolo Mapesela, a graphic designer and marketing strategist who blends creative design with strategic thinking to build strong brands. I enjoy crafting brand identities, visual systems, and social media content that captivate audiences and drive measurable results.

I excel at partnership building and relationship management, conducting market research to spot trends, and translating insights into clear, actionable strategies. I communicate ideas effectively, ensuring alignment with campaign goals and business objectives while delivering creative solutions that stand out.

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Work Experience

Founder & Creative Lead at Dooda Incorporate Marketing & Design Agency
January 1, 2023 - Present
Founded and lead a marketing and design agency delivering branding, marketing strategy, and creative services for diverse clients. Responsible for project management, client relationships, campaign execution, and building visual identities.
Marketing Coordinator & Designer at Courier Business Skyberg
January 1, 2020 - December 31, 2021
Increased sales traffic and customer engagement through strategic digital marketing efforts. Managed social media platforms, developing content that boosted brand awareness. Designed marketing materials and executed targeted campaigns to improve customer retention. Led marketing campaigns for various brands, ensuring cohesive branding and high engagement. Developed brand identities, digital content, and social media strategies for clients across multiple industries. Managed multiple marketing projects, collaborating with teams to execute on-time and within scope. Conducted market research to optimize campaigns, increasing audience reach and conversions.
Co-founder and Creative Director at DOODA.inc
August 1, 2019 - November 1, 2022
Developed brand identities and visual systems for clients across multiple industries, ensuring consistent and strategic brand positioning. Led creative direction for social media and marketing campaigns focused on increasing brand awareness and driving sales growth. Created platform-optimized visual content for Facebook, Instagram, and LinkedIn to improve engagement and online visibility. Created humorous social media campaigns that boosted brand personality and engagement. Collaborated with marketing and management teams to align creative execution with campaign strategy and business objectives.
Designer And Marketing Strategist at Skyberg
May 1, 2022 - August 31, 2023
Designed marketing visuals and advertising content that communicated reliability and trust, helping differentiate the brand from competitors. Planned and executed content strategies aligned with business goals, improving brand visibility and customer connection nationwide. Analyzed social media performance and optimized content strategy to maximize engagement, reach, and brand recognition across all platforms.
Designer And Marketing Strategist at Skyberg
September 1, 2023 - Present
Continues to design marketing visuals and execute campaigns, driving engagement and reinforcing brand presence across platforms.

Education

Graphic Design Degree at Limkokwing University
January 1, 2019 - January 1, 2022
Marketing Online Course at Marketing Online Course
January 1, 2023 - July 1, 2023
Bachelor's Degree in Graphic Design at Limkokwing University
August 1, 2019 - November 1, 2022

Qualifications

Marketing Online Course
January 1, 2023 - July 1, 2023

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Other