This year, I’ve been helping brands find their voice and visual rhythm. From biotech startups to local businesses, I’ve worked on building identities that feel real and memorable. My process moves from strategy to execution, defining tone, creating logos and packaging that tell a story, and building systems that work across print and digital. I’m especially drawn to how design shapes first impressions like how color, texture, and language can make someone instantly trust a brand. Every project is a collaboration built on curiosity, craft, and the drive to create something honest and lasting.

Jeff Chang

This year, I’ve been helping brands find their voice and visual rhythm. From biotech startups to local businesses, I’ve worked on building identities that feel real and memorable. My process moves from strategy to execution, defining tone, creating logos and packaging that tell a story, and building systems that work across print and digital. I’m especially drawn to how design shapes first impressions like how color, texture, and language can make someone instantly trust a brand. Every project is a collaboration built on curiosity, craft, and the drive to create something honest and lasting.

Available to hire

This year, I’ve been helping brands find their voice and visual rhythm. From biotech startups to local businesses, I’ve worked on building identities that feel real and memorable. My process moves from strategy to execution, defining tone, creating logos and packaging that tell a story, and building systems that work across print and digital. I’m especially drawn to how design shapes first impressions like how color, texture, and language can make someone instantly trust a brand. Every project is a collaboration built on curiosity, craft, and the drive to create something honest and lasting.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Chinese
Advanced

Work Experience

Freelance Graphic Designer at Self-employed
December 31, 2022 - Present
Collaborate with clients to develop strategic branding solutions, including brand identity, logo design, and visual identity systems for small businesses (coffee shops, breweries, gyms). Manage the entire design process from concept development to final execution, including client presentations, revisions, and asset delivery. Notable projects include Magnolia Brewing Co. logo redesign, MUJI Reform powdered paint branding and packaging, Shimano Stella Centennial Reel branding and special edition packaging, Java Beach Cafe & Delicatessen identity, and Capital One Fortune 500 re-brand.
Freelance Graphic Designer at Self-employed / Freelance
January 1, 2023 - Present
Collaborate with clients to develop strategic branding solutions, enhancing brand recognition and engagement. Specialize in brand identity, logo design, and visual identity systems for small businesses, including coffee shops, breweries, and gyms. Manage the entire design process from concept development to final execution, including client presentations, revisions, and asset delivery.
Freelance Graphic Designer at Jeffery Chang Design / Self-employed
January 1, 2023 - Present
Collaborate with clients to develop strategic branding solutions, enhancing brand recognition and engagement. Specialize in brand identity, logo design, and visual identity systems for small businesses, including coffee shops, breweries, and gyms. Manage the entire design process from concept development to final execution, including client presentations, revisions, and asset delivery.
Graphic Designer at Freelance Designer
January 1, 2023 - Present
Freelance graphic designer providing strategic branding solutions for small businesses, specializing in brand identity, logo design, and visual identity systems. Manages the full design process from concept through client presentations and final asset delivery.

Education

Bachelor of Fine Arts (BFA) at Academy of Art University
September 14, 2017 - December 12, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Professional Services, Other, Media & Entertainment