EXPERT BRANDING FOR CONSUMER PRODUCTS. I bring 20+ years of experience to the design process, providing strategic thinking to established and aspiring consumer product brands. Recognized for my ability to translate marketing objectives into creative solutions, I deliver brand experiences that bring business objectives to life. If you believe as I do, that great design is central to creating a stand-out brand, let’s talk. I seek to: • Create memorable connections between brands and their customers • Work with other highly collaborative, cross-functional, creative teams and individuals Expertise in: • Brand positioning, development, and creative implementation • Package design • Digital design

Jeff Sugarman

EXPERT BRANDING FOR CONSUMER PRODUCTS. I bring 20+ years of experience to the design process, providing strategic thinking to established and aspiring consumer product brands. Recognized for my ability to translate marketing objectives into creative solutions, I deliver brand experiences that bring business objectives to life. If you believe as I do, that great design is central to creating a stand-out brand, let’s talk. I seek to: • Create memorable connections between brands and their customers • Work with other highly collaborative, cross-functional, creative teams and individuals Expertise in: • Brand positioning, development, and creative implementation • Package design • Digital design

Available to hire
credit-card $640 per day ($80 per hour)

EXPERT BRANDING FOR CONSUMER PRODUCTS.

I bring 20+ years of experience to the design process, providing strategic thinking to established and aspiring consumer product brands. Recognized for my ability to translate marketing objectives into creative solutions, I deliver brand experiences that bring business objectives to life.

If you believe as I do, that great design is central to creating a stand-out brand, let’s talk.

I seek to:
• Create memorable connections between brands and their customers
• Work with other highly collaborative, cross-functional, creative teams and individuals

Expertise in:
• Brand positioning, development, and creative implementation
• Package design
• Digital design

See more

Skills

Adobe Illustrator
Br
Branding
Lo
Logo
Pr
Product Design
So
Social Media Design
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Experience Level

Adobe Illustrator
Expert
Branding
Expert
Logo
Expert
Product Design
Expert
Social Media Design
Expert
Web Design
Expert
Adobe InDesign
Expert
Lettering
Expert
Squarespace
Expert
Adobe XD
Expert
WiX
Expert
Illustration
Expert
See more

Language

English
Fluent

Education

Bachelor of Arts - Graphic Design at Rochester Institute of Technology
June 1, 1990

Industry Experience

Consumer Goods, Retail
    uniE621 Cloud City Cocktails Package Design
    Concept work for a ready-to-drink cocktail brand. #logo #graphicdesigner #illustrator #packagedesign #cocktails #alcoholbrand #cpg #retail #premium #illustration https://www.twine.net/signin
    uniE621 Package Design for Ice Cream Cake Brand
    The Abilyn’s brand mixes two parts nostalgia and one part innovation for a fresh take on the classic New England #icecream parlor. Abilyn’s Frozen Bakery brings a surprising twist to the classic New England ice cream parlor – many of their products take the form of a familiar baked treat, created with ice cream instead of dough. Hand-crafted, Abilyn’s creates deliciously decadent frozen desserts containing no artificial colors, flavors or preservatives. Ora was tasked with cooking up a new #brand that captures the flavor of this unique food company. https://www.twine.net/signin #logo #graphicdesigner #branding #packagedesign #retail #cpg
    uniE621 Staples Connect
    The Staples Connect brand was designed to capture the sense of excitement its target audience felt about the potential of home automation. The tag-line “Connected home. Made easy.” embodied Staples’ value proposition. Bright, bold colors stood out on crowded, often poorly lit, store shelves. The energy ring provided a strong unifying element across the brand while a suite of icons helped clarify the function of each individual product. https://www.twine.net/signin #branding #graphicdesigner #packagedesign #retail #cpg #iot #techproducts
    uniE621 Basha Package Design
    The visual identity for this new mediterranean food brand uses #typography and color to express the authenticity of the founder's recipe. #logo #branding #graphicdesigner #packagedesign #cpg #retail #food