Safwan Jeghami

Available to hire

Hi, I’m Safwan Jeghami, a Dubai-based Art Director with over 16 years of experience in creative design.

About

Hi, I’m Safwan Jeghami, a Dubai-based Art Director with over 16 years of experience in creative design. I’ve had the privilege of leading and collaborating with diverse teams of copywriters, designers, and marketing professionals, fostering a culture of creativity and innovation within Dubai’s dynamic creative landscape. I’ve learned from some of the best minds in the industry, across both large and small studios, and I’m passionate about creating experiences that move people to act.

As an Art Director, I bring a deep understanding of branding, market trends, and consumer behavior. I transform brands into powerful narratives that resonate with target audiences, crafting cohesive experiences across branding, digital, and print. I’m driven by turning insights into design that aligns with business goals and delivers measurable results.

  • Joined September 2025

Languages

  • ArabicFluent
  • EnglishAdvanced

Industry experience

  • Media & Entertainment
  • Professional Services
  • Retail
  • Other
  • Software & Internet

More experts in Dubai, United Arab Emirates

Projects · 1

Key Responsibilities:

  • Led creative direction for branding, logo concepts, and full-scale brand guidelines.
  • Developed and executed campaign strategies, from concept creation to visual execution.
  • Designed and directed marketing materials, including digital assets and print media.
  • Presented creative concepts to prospective clients and stakeholders.
  • Conducted brand studies to ensure consistency and alignment with business goals.

Work Samples: https://www.twine.net/signin
Work Website: https://www.twine.net/signin

Work Samples
  • Art Director

Work experience· 42 roles

Art Director · Addchapter DesignDec 2020 – Oct 2025 · 4 yrs 11 mos

Led creative direction for branding, logo concepts, and full-scale brand guidelines. Developed and executed campaign strategies from concept to visual execution; designed and directed marketing materials for digital assets and print; presented concepts to clients and stakeholders; conducted brand studies to ensure consistency with business goals. Collaborated with copywriters, designers, and marketing professionals to deliver cohesive campaigns for clients including Dubai Economy (DED.com), EMPOWER Energy Solutions, VMware, EGLANTINE Design & Consultancy, ALINNAB General Trading, and AVENTURA Adventure Park.

Art Director · Addchapter DesignDec 2020 – Sep 2025 · 4 yrs 10 mos

Led creative direction for branding, logo concepts, and full-scale brand guidelines. Developed and executed campaign strategies from concept to visual execution. Designed and directed marketing materials across digital and print, including social media assets and print collateral. Presented creative concepts to prospective clients and stakeholders. Conducted brand studies to ensure consistency with business goals.

Art Director · Addchapter Design (Creative Advertising Agency)Dec 2020 – Oct 2025 · 4 yrs 11 mos

Led creative direction for branding, logo concepts, and full-scale brand guidelines. Developed and executed campaign strategies, from concept creation to visual execution. Designed and directed marketing materials, including digital assets and print media. Presented creative concepts to prospective clients and stakeholders. Conducted brand studies to ensure consistency and alignment with business goals. Directed video and 2D animation storyboard creation. Supervised all printing materials and social media content.

Art Director · Addchapter Design (Creative Advertising Agency)Dec 2020 – Sep 2025 · 4 yrs 10 mos
Art Director · Addchapter Design (Creative advertising Agency)Dec 2020 – Sep 2025 · 4 yrs 10 mos
Art Director · Addchapter Design (Creative advertising Agency)Dec 2020 – Sep 2025 · 4 yrs 10 mos
Art Director · Abstract group (Brand Communications)Jan 2017 – Oct 2025 · 8 yrs 10 mos
Art Director · Abstract group (Brand Communications)Jan 2017 – Oct 2025 · 8 yrs 10 mos

Education· 11

Computer-Aided Engineering (not graduated) · Damascus University, Syria1998 – 2001
Graphic Design · Technical Institute of Alrdha, Damascus, Syria2030 – 2002
Computer-Aided Engineering · Damascus University, Syria1998 – 2001
Graphic Design · Technical Institute of Alrdha, Damascus, Syria2030 – 2002

Certifications and awards

Computer-Aided Engineering (not graduated)1998 – 2001
Graphic Design2030 – 2002
Computer-Aided Engineering1998 – 2001
Graphic Design2030 – 2002

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