Available to hire
I help business owners get clarity in their story and messaging so they can build a rewarding business.
With almost 20 years of experience in the field of communication and marketing, I bring a full approach by combining skills in brand marketing, storytelling, and community building to create meaningful impact. My work centers on turning intention into action and results, through authentic communication.
I offer:
- Brand Marketing, communication strategy & brand identity creation.
- Coaching of business leaders and their employees.
- Project management.
- Content creation and storytelling: grafic design, social media, audio, video, website.
- Copywriting & ghostwriting.
- Business modeling.
- Community building.
Experience Level
Language
Dutch
Fluent
English
Advanced
French
Beginner
Work Experience
Brand Marketeer, Coach, Strategist and Guide at Studio Sunday
September 1, 2015 - November 22, 2025Help solopreneurs and business leaders improve their messaging, refine their offerings, connect with their ideal clients, and find a marketing strategy that fits them and strengthens their brand.
Freelance Brand Marketing Strategist & Coach at Covetrus NV
December 1, 2022 - December 1, 2022Brand Marketing & Business Strategist
Brand Marketing & Business Strategist at Veerle Dobbelaere | Ademruimte Academie
December 1, 2022 - December 1, 2022New business creator; repositioned offerings and guided realization of Ademruimte Academie (name, offerings and website).
New Business Creator at kPNI Belgium
December 1, 2021 - December 1, 2021Created online offering; built current webshop and initial knowledge products; achieved significant revenue.
Digital Content Manager at SportUp/Victoris
August 1, 2020 - August 1, 2020Led digital marketing for live events and the growth of the regional sports-tech startup community; implemented content strategy increasing traffic and social presence.
Brand & Digital Marketing Manager at kPNI Belgium
February 1, 2018 - February 1, 2018Supported Thomas D'havé and his partner in launching the first education institute in kPNI Belgium; delivered content & marketing strategy; contributed to 300K revenue after first year; created website flow and copy; site launched.
Social Media Marketing Strategist at Bakkerij Carl
January 1, 2018 - January 1, 2018Developed central social media and brand marketing strategy; scaled to +4000 genuine fans; mentored internal marketer.
Social Media Marketing - BAM Marketing Congress at STIMA/BAM Marketing Congress
January 1, 2018 - January 1, 2018Social media marketing for the congress; produced results over two years.
Personal Brand Marketeer at Thomas D'havé
August 1, 2016 - August 1, 2016Helped grow follower base from 0 to 9.5k within 12 months; articles reached high readership; notable exposure including media features.
Sportcareers Oprichter & Community Builder at Sportcareers
December 1, 2017 - December 1, 2017Built Belgium-Netherlands' largest community of sport professionals; achieved 339,000 site visitors and 22,000 social followers by 2017.
Shambho Open Office Oprichter Coworking Space at Shambho Open Office
September 1, 2017 - September 1, 2017Founded a pop-up coworking space blending office, sports and wellness amenities.
Voluntary Fellow - Sportmanagement at Vrije Universiteit Brussel
December 1, 2017 - December 1, 2017Extern adviser: sport industry, entrepreneurship, career development, and sport business projects.
Sporttechnisch Medewerker at Vlaamse Liga Paardensport vzw
April 1, 2011 - April 1, 2011Worked on campaigns around Veilig Paardrijden and Ethisch Verantwoord Sporten; introduced Twitter and Facebook to the organization; built campaigns and training.
Education
Program for Ethical, Appropriate & Regenerative Livelihoods (PEARL) at Education Institute for Regenerative Livelihoods
January 1, 2022 - January 1, 2023Postgraduate, Digital Storytelling at Hogeschool Gent
January 1, 2017 - January 1, 2018Postgraduaat, Sport, Economie en Communicatie (Sportmanagement) at Universiteit Gent
January 1, 2005 - January 1, 2006Master, Physical Education at Universiteit Gent
January 1, 2000 - January 1, 2005Lichamelijke Opvoeding en Sport at HSI Wemmel
January 1, 1996 - January 1, 2000Qualifications
Industry Experience
Professional Services, Media & Entertainment, Education, Healthcare, Non-Profit Organization
Experience Level
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