Available to hire
I am a versatile and hands-on Brand Designer with expertise in branding, digital design, print, packaging, and retail assets. With a strong leadership background, I’m known for bringing a strategic, customer-first mindset to every project while guiding cross-functional teams toward successful outcomes. I excel at managing timelines, fostering collaboration across departments, and providing clear direction to bring ideas from concept to execution. My focus is on delivering thoughtful, intuitive design solutions that have both creative impact and business value.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Art Director/Brand Designer at Freelance
January 1, 2010 - PresentHands-on creative leading brand strategy and design across digital, print, packaging, and photography. Conceptualizes and executes cohesive brand systems, assets, and campaigns. Manages project scope, timelines, and deliverables, collaborating with cross-functional teams to translate concepts into effective visual solutions for beauty, wellness, food, and sports brands.
Creative Art Director at DERMA E & Thinksun Brands
April 1, 2025 - October 24, 2025Led art direction for product launches and brand campaigns. Collaborated with digital, social, product, and sales teams to uphold brand standards and apply design trends across assets. Directed photo/video shoots and managed campaign assets including digital ads, social posts, emails, website graphics, packaging, and video content.
Senior Graphic Designer at DERMA E & Thinksun Brands
August 1, 2019 - October 24, 2025Managed a small creative team for two natural skincare brands with retail presence. Ensured brand standards across assets and launches; partnered with cross-functional teams to drive visual consistency and campaign effectiveness.
Freelance Graphic Designer at DERMA E & Thinksun Brands
May 1, 2018 - October 24, 2025End-to-end product development support, including 2D renders, packaging files, physical mock-ups, product photography, and retouching. Directed flat lay photography and created design systems to streamline production workflows.
Graphic Designer / Office Manager at Kevin Wing Photography, Inc.
January 1, 2017 - October 24, 2025Designed company logo and stationery; handled photo retouching and maintained a comprehensive photo asset library. Managed client correspondence and accounts payable, blending creative execution with administrative responsibilities.
Art Director at El Camino Resources, Ltd.
December 31, 2000 - October 24, 2025Led a small in-house design team for a major computer leasing company, producing print ads, marketing collateral, website graphics, and event invitations; collaborated with an external agency on the annual report.
Art Director/Brand Designer at Freelance / Self-employed
January 1, 2010 - PresentHands-on creative specializing in strategic brand and design solutions across digital, print, packaging, and photography. Comfortable owning projects from concept through execution in solo and cross-functional settings. Clients include Beauty (Bondi Boost, DayBreak, Dr. Zenovia Hormonal Skincare, ClarityRx, REPLENIX); Wellness (Purity Products, Green + Well, Dr. Bankhardt); Food (Cleveland Kitchen, Roadhouse Market); Sports (Matrix Sports).
Creative Art Director at DERMA E & Thinksun Brands
August 1, 2019 - April 1, 2025Managed a small creative team for two natural skin care brands with retail presence in Target, Walmart, Ulta Beauty, Whole Foods, and Sprouts. Collaborated with digital, brand, social, product, and sales teams to uphold brand standards and apply design trends across all assets. Directed photo/video shoots and managed assets for campaigns; led redesigns of packaging and websites.
Senior Graphic Designer at DERMA E & Thinksun Brands
May 1, 2018 - August 1, 2019Collaborated with cross-functional teams to uphold brand standards, develop packaging, and support product launches. Contributed to 40% retail growth in Ulta Beauty and 98% e‑commerce growth through visual and brand strategy.
Freelance Graphic Designer at Self-employed / Freelance
February 1, 2017 - May 1, 2018Managed a small creative team for two natural skin care brands; collaborated with digital, brand, social, product, and sales teams to uphold brand standards and apply design trends across all assets. Lead end-to-end development of new products, including 2D renders, packaging files, physical mock-ups, product photography, and retouching. Built design systems and streamlined production workflows.
Graphic Designer / Office Manager at Kevin Wing Photography, Inc.
January 1, 2005 - January 1, 2017Worked within the action sports industry, designed the company logo and stationery, performed photo retouching, maintained an organized photo asset library, and managed client correspondence and accounts payable.
Art Director at El Camino Resources, Ltd.
January 1, 1995 - December 1, 2000Led a small in-house design team for a major computer leasing company; produced print ads, marketing collateral, website graphics, and event invitations. Collaborated with an external ad agency to concept and produce the annual report.
Freelance Graphic Designer at DERMA E & Thinksun Brands
February 1, 2017 - May 1, 2018Led end-to-end development of new products including 2D renders, packaging files, physical mock-ups, product photography, and retouching; directed flat lay product photography; created internal processes to streamline production workflows.
Education
Bachelor of Arts at UC San Diego
January 11, 2030 - October 24, 2025Computer Graphics Certificate at UCLA Extension
January 11, 2030 - October 24, 2025FIGMA Certificate From Beginner to Pro at Figma
January 1, 2024 - October 24, 2025Digital Marketing Certificate at HubSpot Academy
January 1, 2025 - October 24, 2025Bachelor of Arts at UC San Diego
January 11, 2030 - December 31, 2025Computer Graphics Certificate at UCLA Extension
January 11, 2030 - December 31, 2025Figma Certificate: From Beginner to Pro at Figma
January 1, 2024 - December 31, 2025Digital Marketing Certificate at HubSpot Academy
January 1, 2025 - December 31, 2025Bachelor of Arts at UC San Diego
January 11, 2030 - December 31, 2025Computer Graphics Certificate at UCLA Extension
January 11, 2030 - December 31, 2025Figma Certificate From Beginner to Pro at Figma
January 11, 2030 - January 1, 2024Digital Marketing Certificate at HubSpot Academy
January 11, 2030 - January 1, 2025Bachelor of Arts at UC San Diego
January 11, 2030 - January 15, 2026Certificate in Computer Graphics at UCLA Extension
January 11, 2030 - January 15, 2026FIGMA Certificate From Beginner to Pro at Figma
January 1, 2024 - January 15, 2026Digital Marketing Certificate at HubSpot Academy
January 1, 2025 - January 15, 2026Qualifications
Core Values Champion
January 1, 2022 - October 24, 2025Core Values Champion
January 1, 2022 - December 31, 2025Figma Certificate From Beginner to Pro
January 11, 2030 - January 1, 2024Digital Marketing Certificate
January 11, 2030 - January 1, 2025Core Values Champion Award
January 1, 2022 - January 15, 2026Industry Experience
Consumer Goods, Retail, Healthcare, Media & Entertainment, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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