Jennifer Jones
I’m Jennifer Jones, a freelance copywriter and brand storyteller based in London, turning the meaning behind artists, cultural ideas, and experience-led brands into writing people want to read.
About
I’m Jennifer Jones, a freelance copywriter and brand storyteller based in London, turning the meaning behind artists, cultural ideas, and experience-led brands into writing people want to read. I create artist bios and EPKs, press and PR copy, brand narratives, campaign messaging, and SEO-led website content—always with cultural insight and editorial judgment driving the story.
My work spans music, entertainment, culture, travel, and experiential branding, and I adapt voice and messaging for different audiences and stages of the customer journey. With hands-on experience across music promotion, sales, marketing, administration, and tour-related communications, I bring a practical, audience-first approach to every brief—from research and positioning through writing, editing, and delivery.
- 5 years' experience
- Joined September 2026
Languages
- EnglishFluent
Industry experience
- Media & Entertainment
- Travel & Hospitality
- Education
- Professional Services
Work experience
Developed content strategy, editorial content, and brand voice for an independent digital publishing business. Planned and produced audience-focused content across digital channels while maintaining consistent tone and messaging. Managed end-to-end content projects from concept and research through writing, editing and publication, applying digital marketing, SEO and audience-engagement principles to content development.
Develop copy and storytelling for music, entertainment, culture, travel, lifestyle and experience-led brands. Create artist bios, EPK copy, press materials, brand stories, editorial content, campaign messaging and SEO-led web copy. Build brand narratives and experiential campaign concepts that connect cultural insight with audience experience. Research artists, destinations, cultural trends and audiences to uncover story, meaning and positioning; adapt voice and messaging across channels and customer-journey stages. Manage end-to-end projects from brief and research through writing, editing, and delivery with stakeholder feedback and deadlines.
Education
Certifications and awards· 5
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