I’m a marketing and social media professional with over five years of experience across fashion, beauty, lifestyle, and hospitality. My background spans content strategy, creative direction, influencer marketing, PR, and campaign management across both agency and editorial environments. Most recently, I worked as a Creative Marketing Manager at Social Fixation, where I led social campaigns, influencer partnerships, shoot direction, and brand storytelling for a range of clients. Following this, I worked as a Beauty Editor at Myer, where I directed and managed campaigns for leading global beauty brands including Estée Lauder, YSL Beauty, and MAC. The role involved developing content strategies, overseeing editorial and social campaigns, coordinating with PR and brand teams, and creating culturally relevant content that aligned with both brand identity and audience engagement. I’m particularly interested in building social strategies that feel culturally relevant and visually distinctive, combining creativity with performance and community-building. I recently moved to Tokyo and am excited by opportunities that allow me to work at the intersection of fashion, culture, and digital storytelling in an international environment. Portfolio (Freelance): _Website not available. Sign in: https://www.twine.net/signup_ Clients (Creative Strategy) Myer at Howatson+: _Website not available. Sign in: https://www.twine.net/signup_ Clients at Social Fixation: _Website not available. Sign in: https://www.twine.net/signup_ _Website not available. Sign in: https://www.twine.net/signup_ _Website not available. Sign in: https://www.twine.net/signup_ _Website not available. Sign in: https://www.twine.net/signup_ Personal Instagram: _Website not available. Sign in: https://www.twine.net/signup_

Jennifer Li

I’m a marketing and social media professional with over five years of experience across fashion, beauty, lifestyle, and hospitality. My background spans content strategy, creative direction, influencer marketing, PR, and campaign management across both agency and editorial environments. Most recently, I worked as a Creative Marketing Manager at Social Fixation, where I led social campaigns, influencer partnerships, shoot direction, and brand storytelling for a range of clients. Following this, I worked as a Beauty Editor at Myer, where I directed and managed campaigns for leading global beauty brands including Estée Lauder, YSL Beauty, and MAC. The role involved developing content strategies, overseeing editorial and social campaigns, coordinating with PR and brand teams, and creating culturally relevant content that aligned with both brand identity and audience engagement. I’m particularly interested in building social strategies that feel culturally relevant and visually distinctive, combining creativity with performance and community-building. I recently moved to Tokyo and am excited by opportunities that allow me to work at the intersection of fashion, culture, and digital storytelling in an international environment. Portfolio (Freelance): _Website not available. Sign in: https://www.twine.net/signup_ Clients (Creative Strategy) Myer at Howatson+: _Website not available. Sign in: https://www.twine.net/signup_ Clients at Social Fixation: _Website not available. Sign in: https://www.twine.net/signup_ _Website not available. Sign in: https://www.twine.net/signup_ _Website not available. Sign in: https://www.twine.net/signup_ _Website not available. Sign in: https://www.twine.net/signup_ Personal Instagram: _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

I’m a marketing and social media professional with over five years of experience across fashion, beauty, lifestyle, and hospitality. My background spans content strategy, creative direction, influencer marketing, PR, and campaign management across both agency and editorial environments.
Most recently, I worked as a Creative Marketing Manager at Social Fixation, where I led social campaigns, influencer partnerships, shoot direction, and brand storytelling for a range of clients. Following this, I worked as a Beauty Editor at Myer, where I directed and managed campaigns for leading global beauty brands including Estée Lauder, YSL Beauty, and MAC. The role involved developing content strategies, overseeing editorial and social campaigns, coordinating with PR and brand teams, and creating culturally relevant content that aligned with both brand identity and audience engagement.
I’m particularly interested in building social strategies that feel culturally relevant and visually distinctive, combining creativity with performance and community-building. I recently moved to Tokyo and am excited by opportunities that allow me to work at the intersection of fashion, culture, and digital storytelling in an international environment.

Portfolio (Freelance): Website not available. Sign in: https://www.twine.net/signup

Clients (Creative Strategy)
Myer at Howatson+:
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Clients at Social Fixation:
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Personal Instagram:
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