Available to hire
I am a results-driven marketing and business development professional with over five years of progressive experience across travel, technology, and tourism sectors. I design and execute integrated marketing strategies, build long-term client relationships, and lead high-performing teams to drive sustainable growth and stronger brand value.
I combine rigorous market analysis with creative campaign execution to uncover opportunities in dynamic markets. I excel at collaborating across functions, aligning teams around clear goals, and continuously optimizing campaigns, messaging, and pricing to improve revenue and customer satisfaction.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Work Experience
Marketing and Business Development Lead at Digitrell
February 1, 2025 - July 1, 2025Developed and executed integrated digital marketing campaigns to boost SaaS brand awareness across Europe; analyzed market trends and competitor activity to refine regional marketing strategies; collaborated with cross-functional teams to create localized, compelling content and messaging; identified and prioritised new European market opportunities; forged strategic partnerships with channel partners, resellers, and industry influencers; managed the sales pipeline and converted high-quality leads into revenue opportunities; led high-level negotiations and closed enterprise deals effectively.
Marketing Director at Discover Paradise Africa
August 1, 2023 - November 30, 2024Developed and implemented the company's strategic vision, aligned with industry trends and identified new market opportunities, partnerships, and product lines; led end-to-end marketing campaigns, SEO strategies, and promotional activities; managed departmental budgets, optimized revenue streams, and refined pricing strategies to ensure financial stability and growth.
Senior Business Development Specialist at Horizon Technologies
February 1, 2020 - December 31, 2021Developed and maintained strong client, investor, and partner relationships; led sales initiatives and managed business development teams with training and coaching to improve performance and achieve revenue targets; contributed to product development, market positioning, and creation of compelling selling propositions; prepared detailed quotations and proposals based on client requirements and timelines; collaborated with sales and marketing teams to build a cohesive function aligned with company objectives.
Tour Executive at Magic Moment Holidays
August 1, 2019 - January 31, 2020Organised end-to-end travel arrangements, including flights, accommodation, car hire, and tailored itineraries; promoted and sold tour packages through targeted marketing strategies and client engagement activities; delivered high-quality customer service, resolved complaints, and managed refunds efficiently; maintained accurate financial records and service delivery documentation.
Education
MSc Digital Marketing at Berlin School of Business and Innovation, Berlin, Germany (Affiliated to University of the Creative Arts, Farnham, United Kingdom)
September 1, 2022 - April 1, 2024Qualifications
Digital Marketing Pro Suite: Five Essentials
January 11, 2030 - June 1, 2026Digital Advertising Fundamentals
January 11, 2030 - June 1, 2026Search Engine Optimization (SEO) & Advanced SEO
January 11, 2030 - June 1, 2026Google Analytics Certification
January 11, 2030 - June 1, 2026PPC (Pay-Per-Click) Advertising
January 11, 2030 - June 1, 2026Industry Experience
Travel & Hospitality, Software & Internet, Professional Services, Media & Entertainment, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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