I am a dynamic Digital Marketing Specialist with 9+ years of experience driving brand growth across Meta, Google, and Shopify platforms. I specialize in paid advertising, eCommerce marketing, Klaviyo email automation, and website optimization, and I leverage AI-powered tools to analyze campaigns, tailor audiences, and personalize content to boost ROI. I have a proven track record of resolving complex Meta issues, improving Shopify storefronts, and delivering high-impact campaigns that align with business goals. I enjoy collaborating with teams to build scalable strategies and deliver measurable results for clients and brands.

Jesika Kanani

I am a dynamic Digital Marketing Specialist with 9+ years of experience driving brand growth across Meta, Google, and Shopify platforms. I specialize in paid advertising, eCommerce marketing, Klaviyo email automation, and website optimization, and I leverage AI-powered tools to analyze campaigns, tailor audiences, and personalize content to boost ROI. I have a proven track record of resolving complex Meta issues, improving Shopify storefronts, and delivering high-impact campaigns that align with business goals. I enjoy collaborating with teams to build scalable strategies and deliver measurable results for clients and brands.

Available to hire

I am a dynamic Digital Marketing Specialist with 9+ years of experience driving brand growth across Meta, Google, and Shopify platforms. I specialize in paid advertising, eCommerce marketing, Klaviyo email automation, and website optimization, and I leverage AI-powered tools to analyze campaigns, tailor audiences, and personalize content to boost ROI.

I have a proven track record of resolving complex Meta issues, improving Shopify storefronts, and delivering high-impact campaigns that align with business goals. I enjoy collaborating with teams to build scalable strategies and deliver measurable results for clients and brands.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

French
Beginner
English
Fluent

Work Experience

Digital Marketing Manager at Glam Bar Bazaar
January 1, 2025 - Present
Lead full-scale digital marketing strategy across Meta, Google, and Shopify, driving brand growth through targeted campaigns, SEO, and conversion optimization. Troubleshooting complex technical issues on Meta and Shopify (Commerce Manager setup, domain verification, Instagram Shop integration). Experienced in TikTok and Snapchat advertising—creating data-driven campaigns to boost visibility, engagement, and conversions. Execute influencer partnerships and email automation campaigns to strengthen engagement and retention. Oversee content planning and performance tracking across social media and web, occasionally creating reels and creative assets to highlight growth initiatives.
Digital Marketing Expert at Freelancer – Canada
January 1, 2020 - Present
Deliver end-to-end digital marketing solutions for diverse clients, specializing in Meta Ads, Shopify management, Google platforms, and paid advertising strategies that drive measurable ROI. Resolve complex technical challenges on Meta and Shopify, including Commerce Manager integrations, product feed issues, and policy violations, ensuring smooth business operations. Managed TikTok and Snapchat Ads for multiple clients, applying platform-specific strategies to increase reach, optimize performance, and deliver measurable ROI. Leverage advanced AI tools and automations to enhance campaign targeting, reporting accuracy, and marketing efficiency. Develop and execute tailored eCommerce and brand-growth strategies, combining data analytics, creative direction, and performance insights to scale client results.
Digital Marketing Specialist at Ori.Gatou Creative Solutions Inc.
February 1, 2024 - Present
Strategize and execute comprehensive digital marketing plans to achieve business objectives and growth. Manage and optimize campaigns across multiple platforms using data analytics to enhance ROI. Develop engaging content for social media, blogs, and websites to increase brand visibility. Build and maintain strong client relationships through effective communication and proactive problem-solving.
Digital Marketing & Social Media Strategist (Contract) at Brooke Sarah Artistry
January 1, 2024 - October 16, 2025
Managed Squarespace optimization alongside SEO, strategic social media campaigns to increase brand awareness and sales. Designed creative visuals, implemented paid marketing, and wrote compelling content across channels. Utilized Google Analytics to track performance and improve conversions. Boosted online presence and e-commerce revenue through effective digital leadership.
Digital Marketing Strategist at 10.11 Design (Marketing Agency)
June 1, 2023 - October 16, 2025
Managed and executed 360° digital marketing strategies for 40+ client accounts across diverse industries. Designed and implemented data-driven campaigns across Meta, Google, and email platforms, improving lead generation and ROI. Utilized Google Analytics and HubSpot to monitor campaign metrics and guide clients with actionable insights. Streamlined workflows using SaaS tools and marketing automations, enhancing team efficiency and collaboration.
Marketing & Technical Roles at Various
January 1, 2020 - October 16, 2025
Gained foundational experience in SEO, content creation, website management, and client communication across multiple roles in social media management and digital marketing.

Education

Diploma in Computer Engineering at Christ Polytechnic Institute – Ahmedabad, India (Gujarat Technological University)
January 11, 2030 - January 1, 2015
French at Université de Saint-Boniface – Winnipeg, MB
January 11, 2030 - October 16, 2025

Qualifications

HubSpot Academy Certifications: Social Media Marketing; Inbound Marketing; Email Marketing; Digital Advertising
January 1, 2023 - December 31, 2024
Foundations of Digital Marketing & E-Commerce
January 1, 2023 - December 31, 2023
Google Analytics (Skillshop)
January 1, 2023 - December 31, 2023
GA4 Certification
January 1, 2023 - December 31, 2023
Tableau
January 1, 2025 - October 16, 2025
International Marketing
January 1, 2018 - December 31, 2019

Industry Experience

Software & Internet, Media & Entertainment, Retail, Professional Services, Education, Other