I am an advertising graphic designer with over four years of experience in visual communication, specializing in content creation for social media, websites, digital campaigns, and print. I enjoy transforming ideas into clear, engaging visual concepts that support marketing goals, from branding and logo design to editorial layouts, packaging, and promotional materials. I work confidently with Adobe Photoshop, Illustrator, and InDesign, as well as Canva, Figma, and WordPress. I have experience collaborating with agencies, small businesses, and professionals in the fashion, food, wellness, and technology sectors, combining creativity, precision, and strong attention to detail to deliver thoughtful design solutions on schedule.

Jessica Baracca

I am an advertising graphic designer with over four years of experience in visual communication, specializing in content creation for social media, websites, digital campaigns, and print. I enjoy transforming ideas into clear, engaging visual concepts that support marketing goals, from branding and logo design to editorial layouts, packaging, and promotional materials. I work confidently with Adobe Photoshop, Illustrator, and InDesign, as well as Canva, Figma, and WordPress. I have experience collaborating with agencies, small businesses, and professionals in the fashion, food, wellness, and technology sectors, combining creativity, precision, and strong attention to detail to deliver thoughtful design solutions on schedule.

Available to hire

I am an advertising graphic designer with over four years of experience in visual communication, specializing in content creation for social media, websites, digital campaigns, and print. I enjoy transforming ideas into clear, engaging visual concepts that support marketing goals, from branding and logo design to editorial layouts, packaging, and promotional materials.

I work confidently with Adobe Photoshop, Illustrator, and InDesign, as well as Canva, Figma, and WordPress. I have experience collaborating with agencies, small businesses, and professionals in the fashion, food, wellness, and technology sectors, combining creativity, precision, and strong attention to detail to deliver thoughtful design solutions on schedule.

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Language

Italian
Fluent
English
Intermediate
Spanish; Castilian
Beginner

Work Experience

Freelance Graphic and Web Designer
January 1, 2020 - Present
Designed and developed print, editorial, digital, social media, website, and packaging materials for communication agencies, small businesses, and professionals in the fashion, food, wellness, and technology sectors. Specialized in high-end eco-luxury packaging, including pre-press file preparation, recycled paper and special-finish selection, and typography quality control. Used Photoshop, Illustrator, and InDesign for complex layouts, photo retouching, and vector illustration. Collaborated with multidisciplinary advertising agency teams on integrated digital and print campaigns, managed client communication, interpreted commercial needs, and delivered visual solutions under tight deadlines.
Graphic & Web Designer Freelance
January 1, 2020 - Present
Designed and developed print and editorial materials, with a specialized focus on high-end ('eco-luxury') packaging design. Responsible for managing pre-press files, material substrate selection, and typography quality control.

Education

Bachelor's Degree at University of Modena and Reggio Emilia
January 1, 2016 - December 31, 2016
Diploma at Giulio Romano Art High School
January 11, 2030 - August 8, 2026
Diploma in Art at Giulio Romano Art High School
January 11, 2030 - August 30, 2026
Bachelor's Degree at University of Modena and Reggio Emilia
January 11, 2030 - January 1, 2016

Qualifications

Master in UX/UI Design
January 1, 2026 - August 8, 2026
Master in UX/UI Design
January 11, 2030 - January 1, 2026

Industry Experience

Media & Entertainment, Professional Services, Consumer Goods, Computers & Electronics, Retail