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I’m a marketing and design professional with experience turning business goals into clear, polished, and engaging creative. My background includes brand strategy, digital marketing, event campaigns, social media content, client communication, and website design. What makes me stand out is that I approach design from both a creative and strategic perspective. I consider how the work should look, what it needs to communicate, who it needs to reach, and what action it should encourage. I’m organized, adaptable, detail-oriented, and comfortable collaborating directly with clients and internal teams. I enjoy bringing ideas to life, creating cohesive visual systems, and helping brands present themselves with greater clarity and confidence. I’m also actively incorporating AI tools into my creative process to improve efficiency, explore concepts, and strengthen execution.…I’m a marketing and design professional with experience turning business goals into clear, polished, and engaging creative. My background includes brand strategy, digital marketing, event campaigns, social media content, client communication, and website design. What makes me stand out is that I approach design from both a creative and strategic perspective. I consider how the work should look, what it needs to communicate, who it needs to reach, and what action it should encourage. I’m organized, adaptable, detail-oriented, and comfortable collaborating directly with clients and internal teams. I enjoy bringing ideas to life, creating cohesive visual systems, and helping brands present themselves with greater clarity and confidence. I’m also actively incorporating AI tools into my creative process to improve efficiency, explore concepts, and strengthen execution.

Jessica Grenier

Digital Marketer, Brand Strategist, Marketing Strategist, +2

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I’m a marketing and design professional with experience turning business goals into clear, polished, and engaging creative. My background includes brand strategy, digital marketing, event campaigns, social media content, client communication, and website design. What makes me stand out is that I approach design from both a creative and strategic perspective. I consider how the work should look, what it needs to communicate, who it needs to reach, and what action it should encourage. I’m organized, adaptable, detail-oriented, and comfortable collaborating directly with clients and internal teams. I enjoy bringing ideas to life, creating cohesive visual systems, and helping brands present themselves with greater clarity and confidence. I’m also actively incorporating AI tools into my creative process to improve efficiency, explore concepts, and strengthen execution.…I’m a marketing and design professional with experience turning business goals into clear, polished, and engaging creative. My background includes brand strategy, digital marketing, event campaigns, social media content, client communication, and website design. What makes me stand out is that I approach design from both a creative and strategic perspective. I consider how the work should look, what it needs to communicate, who it needs to reach, and what action it should encourage. I’m organized, adaptable, detail-oriented, and comfortable collaborating directly with clients and internal teams. I enjoy bringing ideas to life, creating cohesive visual systems, and helping brands present themselves with greater clarity and confidence. I’m also actively incorporating AI tools into my creative process to improve efficiency, explore concepts, and strengthen execution.

Available to hire

I’m a marketing and design professional with experience turning business goals into clear, polished, and engaging creative. My background includes brand strategy, digital marketing, event campaigns, social media content, client communication, and website design.

What makes me stand out is that I approach design from both a creative and strategic perspective. I consider how the work should look, what it needs to communicate, who it needs to reach, and what action it should encourage. I’m organized, adaptable, detail-oriented, and comfortable collaborating directly with clients and internal teams.

I enjoy bringing ideas to life, creating cohesive visual systems, and helping brands present themselves with greater clarity and confidence. I’m also actively incorporating AI tools into my creative process to improve efficiency, explore concepts, and strengthen execution.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Marketing Director at Cascade Private Wealth

January 1, 2024 - Present

Direct marketing strategy and day-to-day marketing operations supporting advisor growth, client acquisition, and client retention. Plan and execute educational retirement workshops, webinars, and client appreciation events end-to-end, including timelines, budgets, sponsorships, vendor and venue coordination, registrations, collateral, logistics, and post-event analysis. Manage integrated campaigns across email, digital, print, direct mail, social media, and events. Collaborate with advisors, operations, compliance, and external partners while ensuring regulatory compliance. Lead CRM segmentation, attendee tracking, campaign communications, and marketing workflows to improve engagement and operational efficiency. Analyze performance metrics to optimize campaigns. Serve as primary marketing contact for advisor initiatives, coordinating priorities to deliver projects on time and aligned to business objectives.

Brand Strategist & Graphic Designer at It’s Momplicated Podcast

January 1, 2022 - January 1, 2023

Developed and executed brand strategy for a podcast, establishing cohesive visual identity and messaging to improve audience recognition. Designed branded marketing assets including podcast artwork, social media graphics, promotional content, and digital collateral for consistent presence across platforms. Created and implemented an Instagram content strategy to increase awareness, engagement, and community growth. Managed the content calendar, scheduled posts, and maintained a consistent publishing cadence aligned with marketing objectives. Monitored social media trends and best practices to optimize content performance. Built community by responding to messages, moderating comments, and fostering authentic relationships with followers. Coordinated with stakeholders to align branding, content, and marketing with the podcast’s vision and goals.

Marketing Coordinator at MM Coastal Wealth LLC

January 1, 2022 - January 1, 2024

Managed end-to-end execution of integrated marketing campaigns, educational workshops, webinars, and client events across digital and in-person channels. Partnered with financial advisors to develop and implement initiatives aligned with business growth and brand standards. Acted as marketing consultant and trainer, coaching advisors on digital marketing strategies and available MassMutual marketing resources. Directed the lifecycle of email campaigns including strategy, content development, design, deployment, segmentation, A/B optimization, and performance reporting. Designed branded email templates and digital assets to maintain consistent client experience. Monitored open rates, click-through rates, engagement, and conversions to optimize future campaigns. Managed event marketing operations including timelines, communications, registrations, vendors, logistics, and follow-up, coordinating with operations, compliance, and external partners. Administered registration platforms and ma

Branding & Web Design Specialist at Freelance: Interior Fabric Solutions LLC

January 1, 2021 - January 1, 2023

Developed and executed cohesive brand identities across digital and print materials, ensuring consistency in typography, color, visual design, and messaging. Created marketing assets such as brochures, flyers, social graphics, digital advertisements, and presentations using Adobe Creative Suite and Canva. Designed, developed, launched, and maintained responsive, user-focused websites aligned with business objectives. Optimized website structure, navigation, and functionality to improve usability, engagement, and performance. Managed ongoing website content updates to keep assets current and aligned with evolving goals. Used website analytics and performance data to evaluate user behavior and marketing effectiveness and identify improvement opportunities. Collaborated with business leadership to translate ideas into strategic branding and digital experiences while maintaining brand consistency across touchpoints.

Admissions Coordinator (Contracted) at East Ridge Retirement Village

January 1, 2019 - January 1, 2019

Facilitated resident lead generation. Supported bi-weekly events that contributed to approximately an 8% increase in new residents. Managed guest lists for key events using Excel to track and assess guests as potential residents. Assisted with designing and distributing flyers and invitations for sales-driving events.

Administrative Assistant at East Ridge Retirement Village

January 1, 2019 - January 1, 2021

Primary point of contact for 300+ residents, delivering customer service while managing high-volume daily communications and administrative requests. Supported the Director of Operations with daily office coordination, streamlined administrative processes, and contributed to a 10% improvement in operational efficiency. Prepared and maintained executive reports using Microsoft Excel with accurate, time-sensitive data for leadership decision-making. Managed financial documentation and administrative processing generating more than $12M in annual revenue, ensuring accuracy, confidentiality, and procedure compliance. Coordinated administrative workflows, maintained organized records, and prioritized responsibilities in a fast-paced environment. Collaborated cross-functionally to support residents, leadership, and staff.

Education

M S, Marketing at Florida International University

January 1, 2019 - January 1, 2021

BS, Communications at University of Miami

January 1, 2014 - January 1, 2018