Jessica Escalante
I’m a marketing and communications specialist with over 15 years of experience across brand strategy, content, and integrated marketing initiatives.
About
I’m a marketing and communications specialist with over 15 years of experience across brand strategy, content, and integrated marketing initiatives.
I’ve worked closely with multidisciplinary teams in complex environments, translating business objectives into clear messaging, structured campaigns, and consistent brand narratives across digital channels.
My approach combines strategic thinking with a strong sensitivity to people, context, and the impact of communication. I value clarity, coherence, and building messages that align teams and resonate with diverse audiences.
In recent years, I co-founded a digital wellness program, where I applied my marketing background in a human-centered, user-focused context. This experience strengthened my ability to communicate with empathy, structure complex ideas, and design sustainable, purpose-driven initiatives.
- 15 years' experience
- Joined February 2026
Skills· 12
Languages
- Spanish; CastilianFluent
- EnglishFluent
Industry experience
- Media & Entertainment
- Healthcare
- Education
- Professional Services
- Retail
Work experience
Brand strategy and positioning for a boutique fitness brand. Development of brand experience through content, events and partnerships. Coordination of communications, collaborations and brand activations. Influencer marketing.
Marketing & Communications/Branding for fitness chains; brand activations, communications, events, partnerships; digital marketing and growth; audience engagement.
Communications consultant focusing on fashion, wellness & fitness sectors.
Education
Certifications and awards
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