Media Planner & Digital Strategist at AdZou, FOX Sports Supports

Defined in-depth audience and behavioral research using Google Analytics and social media insights to shape content strategy, creative direction, and media investment; developed creative briefs and collaborated with cross-functional teams to produce impactful campaign assets; created media plans tailored to channels, optimizing reach and frequency; designed visual materials in Canva and Adobe Suite, aligning creative with strategic goals; collaborated with account managers to maintain clear communication and deliver on client goals; produced detailed reports outlining key metrics such as reach, impressions, and engagement rate.