Jhoel Grijalva

Manage studio operations for commercial, editorial, branded, and production shoots. Coordinate client and crew needs before, during, and after production; prepare studios, equipment, supplies, and production areas; and troubleshoot on-set logistical and operational issues. Coordinate lighting, HMU, art, expendables, and general production resources, and support virtual production and LED-stage workflows. Handle production billing, quotes, invoices, and additional charges through RMS while ensuring efficient studio and resource management.

Produce and edit video and photography content for social media, websites, webinars, and digital campaigns. Develop creative concepts, scripts, social content, and promotional campaigns, including filming and editing short-form video featuring clinicians and leadership. Manage website content and contribute to SEO and digital marketing initiatives.

Managed digital marketing channels including SEO, SEM, PPC, email, social media, and display campaigns. Produced and edited promotional content in collaboration with designers and marketing teams, and developed social strategies based on audience behavior and emerging trends. Prepared campaign performance reports and recommendations; delivered content for marketing campaigns and promotional materials for U.S. and international audiences; and monitored social trends to adapt content by platform. Focused on increasing engagement and attracting target audiences.