Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I am a marketing professional with a First Class Honours in Marketing, bringing digital marketing and public relations experience from LEGOLAND Malaysia Resort. I enjoy turning data into actionable insights to drive campaigns and media engagement. I have hands-on experience with GA4 analytics, competitor research using Google Ads Transparency Center and Meta Ad Library, and content creation for social platforms like TikTok, CapCut, and Canva. I thrive in collaborative environments and am motivated to craft strategic marketing and PR initiatives that boost brand visibility.…I am a marketing professional with a First Class Honours in Marketing, bringing digital marketing and public relations experience from LEGOLAND Malaysia Resort. I enjoy turning data into actionable insights to drive campaigns and media engagement. I have hands-on experience with GA4 analytics, competitor research using Google Ads Transparency Center and Meta Ad Library, and content creation for social platforms like TikTok, CapCut, and Canva. I thrive in collaborative environments and am motivated to craft strategic marketing and PR initiatives that boost brand visibility.

Leona Yong Jia Shin

Digital Marketer, Marketing Analyst, Marketing Strategist, +2





I am a marketing professional with a First Class Honours in Marketing, bringing digital marketing and public relations experience from LEGOLAND Malaysia Resort. I enjoy turning data into actionable insights to drive campaigns and media engagement. I have hands-on experience with GA4 analytics, competitor research using Google Ads Transparency Center and Meta Ad Library, and content creation for social platforms like TikTok, CapCut, and Canva. I thrive in collaborative environments and am motivated to craft strategic marketing and PR initiatives that boost brand visibility.…I am a marketing professional with a First Class Honours in Marketing, bringing digital marketing and public relations experience from LEGOLAND Malaysia Resort. I enjoy turning data into actionable insights to drive campaigns and media engagement. I have hands-on experience with GA4 analytics, competitor research using Google Ads Transparency Center and Meta Ad Library, and content creation for social platforms like TikTok, CapCut, and Canva. I thrive in collaborative environments and am motivated to craft strategic marketing and PR initiatives that boost brand visibility.

Available to hire

I am a marketing professional with a First Class Honours in Marketing, bringing digital marketing and public relations experience from LEGOLAND Malaysia Resort. I enjoy turning data into actionable insights to drive campaigns and media engagement.

I have hands-on experience with GA4 analytics, competitor research using Google Ads Transparency Center and Meta Ad Library, and content creation for social platforms like TikTok, CapCut, and Canva. I thrive in collaborative environments and am motivated to craft strategic marketing and PR initiatives that boost brand visibility.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Language

English

Advanced

Work Experience

Marketing Intern at LEGOLAND Malaysia Resort

June 1, 2025 - September 1, 2025

Digital Marketing Team: Conducted competitor campaign analysis using Google Ads Transparency Center and Meta Ad Library to identify digital marketing trends and promotional strategies. Completed GA4 certification and applied it to analyze website traffic trends and user behaviour patterns for marketing insights. Public Relations Team: Tracked and analyzed LEGOLAND Malaysia’s media coverage using Meltwater, compiling insights and reports to support PR strategy. Supported MINILAND Singapore media event, coordinating on-site registration, ticket distribution, and press materials. Liaised with The Star journalists and coordinated interviews to enhance media engagement and brand visibility. Created short-form TikTok content that reached 50,000+ views, demonstrating platform trends, audience engagement, and content optimization.

Personal Banker at United Overseas Bank

December 1, 2025 - Present

Identify customer needs and provide tailored financial product recommendations through consultative engagement. Supported daily retail banking operations, including customer servicing, documentation, and compliance-related processes.