I'm a graphic designer based in the Netherlands, with experience building brand systems across retail, digital, and spatial environments. I focus on creating brand experiences with a focus on sustainability and long-term growth. I'm deeply interested in how people consistently interact with brands in both digital and physical spaces. Beyond simply creating visually harmonious designs, I aim to strategically express a brand's values ​​and story to enrich the customer journey. My previous experience involved the development of brand identities, visually shaping the client's vision and message. Later, I worked as a graphic design intern in a retail marketing team, analyzing the relationship between online and offline visual research and consumer experience and conversion rates. My diverse experience in merchandising, out-of-store graphics, in-store visuals, and social media content creation has given me the confidence and passion to coordinate ideas across multiple channels and implement them in a consistent visual language.

I'm a graphic designer based in the Netherlands, with experience building brand systems across retail, digital, and spatial environments. I focus on creating brand experiences with a focus on sustainability and long-term growth. I'm deeply interested in how people consistently interact with brands in both digital and physical spaces. Beyond simply creating visually harmonious designs, I aim to strategically express a brand's values ​​and story to enrich the customer journey. My previous experience involved the development of brand identities, visually shaping the client's vision and message. Later, I worked as a graphic design intern in a retail marketing team, analyzing the relationship between online and offline visual research and consumer experience and conversion rates. My diverse experience in merchandising, out-of-store graphics, in-store visuals, and social media content creation has given me the confidence and passion to coordinate ideas across multiple channels and implement them in a consistent visual language.

Available to hire

I’m a graphic designer based in the Netherlands, with experience building brand systems across retail, digital, and spatial environments.

I focus on creating brand experiences with a focus on sustainability and long-term growth. I’m deeply interested in how people consistently interact with brands in both digital and physical spaces. Beyond simply creating visually harmonious designs, I aim to strategically express a brand’s values ​​and story to enrich the customer journey.

My previous experience involved the development of brand identities, visually shaping the client’s vision and message. Later, I worked as a graphic design intern in a retail marketing team, analyzing the relationship between online and offline visual research and consumer experience and conversion rates. My diverse experience in merchandising, out-of-store graphics, in-store visuals, and social media content creation has given me the confidence and passion to coordinate ideas across multiple channels and implement them in a consistent visual language.

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Language

English
Fluent
Korean
Intermediate

Work Experience

Graphic Design Intern at Blueyse Agency
September 1, 2024 - November 30, 2024
Contributed 50-80% to the full visual identity process for projects such as Staatliche Museen Berlin: Gemäldegalerie, Galerie 21 im Vorwerkstift, and TU Berlin: CUE. Created print and digital materials to ensure brand consistency; developed a pitch deck; produced motion graphics using After Effects; designed and redesigned web and mobile experiences; developed UI elements; considered SEO and UX in web design; contributed to brand revamp; designed internal brand materials and oversaw print production; updated localized price lists; supported seasonal merchandise design; created foil graphics for in-store and event visuals; crafted social media graphics for Instagram and LinkedIn; collaborated with cross-functional teams to deliver cohesive brand execution.
Graphic Design Intern at Ace & Tate
November 3, 2025 - Present
-Designed internal brand materials and oversaw print production. -Updating localized retail materials across multiple international markets. -Supported seasonal merchandise design and created foil graphics for in-store, external event visual marketing assets. -Designed engaging social media graphics for Instagram, LinkedIn. -Worked with cross-functional teams to deliver cohesive brand execution.
Graphic Design Intern at Bank tm
September 9, 2024 - November 30, 2023
-Contributed 50-80% to the full visual identity process for projects. -Created print and digital materials to ensure brand consistency and developed a pitch deck to present the project’s goals and key messages. -Created motion graphics for visual identity using After Effects, optimizing brand impact across online channels.

Education

Bachelor of Graphic Design at Royal Academy of Art, The Hague (KABK), The Hague, Netherlands
September 1, 2021 - July 31, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Education