Joanna Tarnawa

Hi, I’m Joanna Tarnawa, a Growth Marketing Leader and Founder focused on building 0-to-1 marketing engines that deliver triple-digit growth, scalable revenue, and accelerated customer acquisition for B2B SaaS. I’ve led full-funnel go-to-market programs, demand generation, ABM, lifecycle automation, and revenue operations across healthcare, tech, and SaaS startups. I thrive on wearing multiple hats as strategist, builder, and operator, delivering measurable ROI with scrappy budgets and fast-paced execution.

Over the years I’ve built and led end-to-end marketing operations—from website and CRM (HubSpot) to lifecycle mapping, attribution modeling, and multi-channel campaigns across paid search, paid social, email, content, and events. I’m passionate about helping founders and startups accelerate growth, align marketing with business objectives, and create durable engines that scale with the business.