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Hi there! I’m Joelle Ghanem, a results-driven Social Media Manager with 8+ years in agency settings, specializing in managing diverse brands across multiple platforms and driving organic growth through strategic engagement. I’m highly data-driven, analytically minded, and focused on reporting and performance optimization to maximize ROI. Beyond crafting compelling content and managing calendars, I excel at leading teams of community managers, streamlining onboarding and workflows, and ensuring clear client communication and high-quality execution. I thrive in fast-paced environments and love turning data into actionable insights that elevate brand presence and engagement.…Hi there! I’m Joelle Ghanem, a results-driven Social Media Manager with 8+ years in agency settings, specializing in managing diverse brands across multiple platforms and driving organic growth through strategic engagement. I’m highly data-driven, analytically minded, and focused on reporting and performance optimization to maximize ROI. Beyond crafting compelling content and managing calendars, I excel at leading teams of community managers, streamlining onboarding and workflows, and ensuring clear client communication and high-quality execution. I thrive in fast-paced environments and love turning data into actionable insights that elevate brand presence and engagement.

Joelle Ghanem

Social Media Manager, Project Manager, Content Creator, +4

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Hi there! I’m Joelle Ghanem, a results-driven Social Media Manager with 8+ years in agency settings, specializing in managing diverse brands across multiple platforms and driving organic growth through strategic engagement. I’m highly data-driven, analytically minded, and focused on reporting and performance optimization to maximize ROI. Beyond crafting compelling content and managing calendars, I excel at leading teams of community managers, streamlining onboarding and workflows, and ensuring clear client communication and high-quality execution. I thrive in fast-paced environments and love turning data into actionable insights that elevate brand presence and engagement.…Hi there! I’m Joelle Ghanem, a results-driven Social Media Manager with 8+ years in agency settings, specializing in managing diverse brands across multiple platforms and driving organic growth through strategic engagement. I’m highly data-driven, analytically minded, and focused on reporting and performance optimization to maximize ROI. Beyond crafting compelling content and managing calendars, I excel at leading teams of community managers, streamlining onboarding and workflows, and ensuring clear client communication and high-quality execution. I thrive in fast-paced environments and love turning data into actionable insights that elevate brand presence and engagement.

Available to hire

Hi there! I’m Joelle Ghanem, a results-driven Social Media Manager with 8+ years in agency settings, specializing in managing diverse brands across multiple platforms and driving organic growth through strategic engagement. I’m highly data-driven, analytically minded, and focused on reporting and performance optimization to maximize ROI.

Beyond crafting compelling content and managing calendars, I excel at leading teams of community managers, streamlining onboarding and workflows, and ensuring clear client communication and high-quality execution. I thrive in fast-paced environments and love turning data into actionable insights that elevate brand presence and engagement.

Skills

Canva

Google Ads

Facebook Ads

Experience Level

Canva

Expert

Google Ads

Expert

Facebook Ads

Expert

Language

English

Fluent

French

Fluent

Work Experience

Social Media Manager/Operations Specialist at The Content Queens

November 1, 2023 - Present

Led social media strategy across multiple client accounts, driving growth in engagement, reach, and overall performance across key platforms. Evaluated strategy effectiveness by tracking weekly and monthly data, providing actionable recommendations. Managed content calendars for brand voice consistency and timely delivery. Analyzed data to optimize content strategies, delivered insights to improve results and ROI, and guided community managers to sustain high-quality engagement. Streamlined onboarding and internal workflows, improved efficiency, and ensured alignment of project timelines and client communication for high-quality execution and client satisfaction.

Social Media Specialist at Wetpaint Creative Solutions

November 1, 2018 - September 1, 2021

Managed communities for multiple clients (primarily in Dubai), significantly growing follower counts and platform metrics. Developed and executed data-driven campaigns focused on driving conversions and sales, using A/B testing to analyze performance and implement optimizations. Prepared and submitted monthly and competitor reports, extracting insights with tracking systems such as Agora Pulse, Social Insider, and Falcon.

Social Media Executive at OMD

April 1, 2017 - November 1, 2018

Managed communities and produced content for major shopping malls in Dubai. Served as primary client contact, ensuring seamless delivery and high client satisfaction. Reported monthly and per campaign using tracking systems (Hootsuite, Sysomos, Pulsar) to gather visitor data and determine efficacy and improvement areas.