JC

John Campion

Available to hire

Hi, I’m John Campion, a marketing leader with a track record of building and optimizing multi-channel campaigns that drive MQLs and opportunities.

About

Hi, I’m John Campion, a marketing leader with a track record of building and optimizing multi-channel campaigns that drive MQLs and opportunities. I excel at turning data into actionable insights, leading cross-functional teams, and delivering scalable programs across inbound, outbound, digital, events, and field marketing.

I’m passionate about translating business goals into compelling marketing executions, managing marketing automation platforms like HubSpot, and continuously testing and refining strategies to maximize ROI. I thrive in collaborative environments and enjoy mentoring teams to achieve measurable growth.

  • 18 years' experience
  • Joined February 2026

Languages

  • EnglishFluent
  • FrenchAdvanced

Industry experience

  • Software & Internet
  • Financial Services
  • Professional Services
  • Media & Entertainment
  • Education

Work experience· 9 roles

Marketing Manager, Demand Generation · AmiliaSep 2024 – Feb 2026 · 1 yr 6 mos

Developed and executed inbound marketing campaigns, led multichannel initiatives, nurtured mid-funnel programs, managed HubSpot automation, and tracked ROI to optimize resource allocation.

Associate Marketing Manager · Manulife/ John Hancock US retirement (Presale Marketing)Jul 2023 – Nov 2023 · 5 mos

Led development of presale marketing collateral (email, decks, brochures, digital ads, landing pages, social assets) and coordinated presale meetings/events across industries; translated leadership needs into creative work and provided project management guidance.

Marketing Specialist · Manulife /John Hancock – US Retirement (Advisor Marketing)Mar 2021 – Jun 2023 · 2 yrs 4 mos

Coordinated multimedia campaigns (email, print, digital, social) to support lead generation and retention; developed collateral per brand standards; managed agency relationships and marked events; tracked campaign metrics.

Marketing Specialist · Manulife/John Hancock – US Retirement (Advisor Marketing) // Manulife Investment ManagementOct 2017 – Mar 2021 · 3 yrs 6 mos
Marketing Specialist · Tangerine BankMar 2015 – Nov 2017 · 2 yrs 9 mos
Marketing and Communications Coordinator · Royal Bank, Wealth Management, International Private BankingJul 2014 – Mar 2015 · 9 mos
Marketing and Communications Coordinator · Tridel - Del Condominium RentalsJul 2011 – Jul 2014 · 3 yrs 1 mo
Personal Banker · ScotiabankJul 2008 – Sep 2010 · 2 yrs 3 mos

Education

Bachelor of Business Administration · University of Windsor2003 – 2007
Completed courses in Digital Design, Database Management, Web Application & Development · Humber College2010 – 2026

Certifications and awards

Email Marketing Certified2024 – 2026
Inbound Marketing Certified2024 – 2026

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