Luxury fragrance and beauty industry professional with extensive experience in regional territory management, brand ambassador programs, retail partnerships, and sales leadership within the luxury sector. Known for driving revenue growth, coaching and developing sales teams, and executing high-impact retail initiatives across major accounts including Nordstrom, Bloomingdale’s, Neiman Marcus, and Saks Fifth Avenue. Experienced in luxury brand storytelling, clienteling, retail merchandising strategy, and product launch execution. Builds strong retailer relationships while elevating customer experience standards and delivering measurable sales performance in fast-paced retail environments, supported by strong CRM/reporting skills and cross-functional collaboration.

Joli Julius

Luxury fragrance and beauty industry professional with extensive experience in regional territory management, brand ambassador programs, retail partnerships, and sales leadership within the luxury sector. Known for driving revenue growth, coaching and developing sales teams, and executing high-impact retail initiatives across major accounts including Nordstrom, Bloomingdale’s, Neiman Marcus, and Saks Fifth Avenue. Experienced in luxury brand storytelling, clienteling, retail merchandising strategy, and product launch execution. Builds strong retailer relationships while elevating customer experience standards and delivering measurable sales performance in fast-paced retail environments, supported by strong CRM/reporting skills and cross-functional collaboration.

Available to hire

Luxury fragrance and beauty industry professional with extensive experience in regional territory management, brand ambassador programs, retail partnerships, and sales leadership within the luxury sector. Known for driving revenue growth, coaching and developing sales teams, and executing high-impact retail initiatives across major accounts including Nordstrom, Bloomingdale’s, Neiman Marcus, and Saks Fifth Avenue.

Experienced in luxury brand storytelling, clienteling, retail merchandising strategy, and product launch execution. Builds strong retailer relationships while elevating customer experience standards and delivering measurable sales performance in fast-paced retail environments, supported by strong CRM/reporting skills and cross-functional collaboration.

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Work Experience

Marketing Director (Strategic Systems Marketing / Marketing Director) at EquiPprime Strategic Systems Marketing Director
January 1, 2026 - Present
Leads marketing strategy, brand positioning, and digital engagement initiatives for a consulting firm serving private clients. Manages client communications, lead generation initiatives, and brand awareness campaigns across digital channels. Develops content strategies and analytics reporting to improve audience engagement and inbound inquiries. Coordinates cross-functional communication between leadership and prospective clients to support business development efforts.
Marketing Director at EquiPrime Strategic Systems Marketing
January 1, 2026 - Present
Leads marketing strategy, brand positioning, and digital engagement initiatives for a consulting firm serving private clients. Manages client communications, lead generation activities, and brand awareness campaigns across digital channels. Develops content strategies and analytics reporting to improve audience engagement and inbound inquiries. Coordinates cross-functional communication between leadership and prospective clients to support business development initiatives.
Office Administrator at Sunlink Energy
October 1, 2025 - January 31, 2026
Supports operations for a residential solar energy company by coordinating scheduling, documentation, and communication between sales and operations teams. Maintains project documentation, contracts, and client records to ensure accurate reporting and workflow efficiency. Manages CRM systems and internal reporting to track performance metrics and support leadership decision-making. Facilitates onboarding support for new hires and maintains internal administrative processes.
Brand Ambassador (Parfums de Marly) at Parfums de Marly
May 1, 2025 - December 1, 2025
Represents the luxury fragrance house across premier retail partners including Nordstrom, Neiman Marcus, Bloomingdale’s, and Saks Fifth Avenue. Delivers exceptional client experiences through fragrance consultations, brand storytelling, and personalized clienteling. Consistently meets and exceeds sales targets while strengthening brand awareness and retail performance. Executes merchandising initiatives aligned with promotional campaigns and product launches. Provides retail performance insights and customer feedback to corporate teams to support marketing and sales strategy.
Account Coordinator at Fine Fragrances Distribution (Parfums de Marly)
January 1, 2024 - May 1, 2025
Managed a $7M regional territory overseeing 13 key retail accounts in the luxury fragrance market. Recruited, trained, and managed 30 brand ambassadors to support in-store sales performance and customer engagement. Increased regional revenue by 40% overall, generating $2M in additional sales through strategic account management and retail initiatives. Supported execution of fragrance launches, promotional campaigns, and visual merchandising strategies. Prepared detailed sales reports and analyzed account performance to identify growth opportunities. Led retail activations including master classes, engraving events, and client experiences generating $5K–$10K in average event ROI.
Brand Ambassador at Parfums de Marly
January 1, 2023 - January 1, 2024
Represents the luxury fragrance house across premier retail partners including Nordstrom, Neiman Marcus, Bloomingdale’s, and Saks Fifth Avenue. Delivers exceptional client experiences through fragrance consultations, brand storytelling, and personalized clienteling. Consistently meets and exceeds sales targets while strengthening brand awareness and retail performance. Executes merchandising initiatives aligned with promotional campaigns and product launches. Provides retail performance insights and customer feedback to corporate teams to support marketing and sales strategy.
Department Business Manager at Nordstrom Men’s Fragrance Department
January 1, 2022 - June 30, 2023
Generated $650K+ in personal sales, contributing to $1.5M in total department revenue. Led and coached a team of 5 sales representatives and vendors to improve individual performance and customer engagement strategies. Built strong partnerships with brand vendors and store leadership to support promotional initiatives and product launches. Maintained merchandising standards, inventory management, and pricing accuracy across fragrance brands. Elevated luxury customer experience through personalized clienteling and fragrance consultations.
Business Manager (Nordstrom Men’s Fragrance Department) at Nordstrom
January 1, 2022 - June 1, 2023
Generated $650K+ in personal sales, contributing to $1.5M in total department revenue. Led and coached a team of 5 sales representatives and vendors, improving individual performance and customer engagement strategies. Built strong partnerships with brand vendors and store leadership to support promotional initiatives and product launches. Maintained merchandising standards, inventory management, and pricing accuracy across fragrance brands. Elevated luxury customer experience through personalized clienteling and fragrance consultations.
Server at The Cheesecake Factory
January 1, 2021 - March 1, 2022
Delivered high-quality, personalized dining experiences in a fast-paced, high-volume restaurant environment. Managed multiple tables while maintaining strong attention to detail, accuracy, and timing. Built rapport with guests to enhance satisfaction, resulting in repeat clientele and increased tips. Demonstrated in-depth menu knowledge to upsell food, beverages, and desserts while consistently exceeding sales goals. Collaborated with team members to ensure smooth operations and exceptional service standards.
Server at Red Robin
May 1, 2019 - August 1, 2020
Provided efficient and friendly service in a high-energy, team-oriented environment. Maintained strong multitasking abilities while handling large sections during peak-hour demand. Upheld menu items and promotions, contributing to overall restaurant revenue. Resolved guest concerns professionally to ensure a positive dining experience. Followed all food safety, sanitation, and service protocols.
Brand Ambassador at Shiseido (Laura Mercier) and Dolce & Gabbana
January 1, 2018 - December 31, 2021
Represented Laura Mercier cosmetics and Dolce & Gabbana fragrances within Macy’s and Nordstrom retail locations. Delivered exceptional client experiences through beauty and fragrance consultations, brand storytelling, and personalized clienteling. Consistently met and exceeded sales targets while strengthening brand awareness and retail performance. Executed merchandising initiatives aligned with promotional campaigns and product launches. Provided retail performance insights and customer feedback to corporate teams to support marketing and sales strategy.
Brand Ambassador at Shiseido / Laura Mercier / Dolce & Gabbana
January 1, 2018 - January 1, 2021
Represented Laura Mercier cosmetics and Dolce & Gabbana fragrances within Macy’s and Nordstrom retail stores. Delivered exceptional client experiences through beauty and fragrance consultations, brand storytelling, and personalized clienteling. Consistently met and exceeded sales targets while strengthening brand awareness and retail performance. Executed merchandising initiatives aligned with promotional campaigns and product launches. Provided retail performance insights and customer feedback to corporate teams to support marketing and sales strategy.
Department Business Manager at Macy’s Clarins Department
January 1, 2016 - January 1, 2018
Led daily operations for the Clarins luxury skincare and cosmetics counter in Macy’s, driving brand sales and customer engagement. Consistently met and exceeded monthly and quarterly sales targets through personalized skincare consultations and product demonstrations. Built and maintained strong client relationships, increasing repeat business and customer loyalty via tailored product recommendations. Managed inventory, merchandising, and visual presentation to ensure alignment with Clarins brand standards and promotional campaigns. Trained and mentored beauty advisors on product knowledge, selling techniques, and customer service excellence. Executed brand events, product launches, and in-store promotions to drive foot traffic and increase revenue.
Department Business Manager at Macy’s (Clarins Department)
January 1, 2016 - January 1, 2018
Led daily operations for the Clarins luxury skincare and cosmetics counter within Macy’s, driving brand sales and customer engagement. Consistently met and exceeded monthly and quarterly sales targets through personalized skincare consultations and product demonstrations. Built and maintained strong client relationships, increasing repeat business and customer loyalty through tailored product recommendations. Managed inventory, merchandising, and visual presentation to ensure alignment with Clarins brand standards and promotional campaigns. Trained and mentored beauty advisors on product knowledge, selling techniques, and customer service excellence. Executed brand events, product launches, and in-store promotions to drive foot traffic and increase revenue.

Education

Esthetics License at Avenue Five Institute
January 1, 2023 - January 1, 2023
at Avenue Five Institute - Austin, Texas
January 1, 2023 - August 10, 2026
at Salinas High School - Salinas, California
January 1, 2016 - August 10, 2026

Qualifications

Notary Public License
January 1, 2023 - January 1, 2023
Esthetics License
January 1, 2023 - August 10, 2026
Notary Public License
January 1, 2023 - August 10, 2026
Esthetics License
January 1, 2023 - August 10, 2026
Notary Public License
January 11, 2030 - August 10, 2026
Letter of Recommendation
January 11, 2030 - August 10, 2026

Industry Experience

Retail, Consumer Goods, Professional Services, Energy & Utilities, Travel & Hospitality