I am a dynamic leader passionate about driving brand growth through innovative marketing, strategic sales, and impactful partnerships. I excel at developing and executing winning marketing strategies, optimizing digital engagement, and building high-performing teams. I am ready to leverage my expertise to elevate brand presence and maximize revenue potential in a fast-paced environment, while fostering collaborative relationships with business councils, hotels, travel agencies, and corporate partners.

Jonathan Herrera

I am a dynamic leader passionate about driving brand growth through innovative marketing, strategic sales, and impactful partnerships. I excel at developing and executing winning marketing strategies, optimizing digital engagement, and building high-performing teams. I am ready to leverage my expertise to elevate brand presence and maximize revenue potential in a fast-paced environment, while fostering collaborative relationships with business councils, hotels, travel agencies, and corporate partners.

Available to hire

I am a dynamic leader passionate about driving brand growth through innovative marketing, strategic sales, and impactful partnerships. I excel at developing and executing winning marketing strategies, optimizing digital engagement, and building high-performing teams.
I am ready to leverage my expertise to elevate brand presence and maximize revenue potential in a fast-paced environment, while fostering collaborative relationships with business councils, hotels, travel agencies, and corporate partners.

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Language

Spanish; Castilian
Fluent
English
Advanced
Portuguese
Advanced

Work Experience

Head of Sales and Marketing at Centaurus International
January 1, 2010 - September 1, 2010
Spearheaded marketing, sales and partnerships; devised and implemented the 2022–2025 marketing strategy; optimized budget, digital campaigns, and CRM initiatives; directed content and social media management; cultivated partnerships with business councils, hotels and travel agencies; organized flagship events.
Senior Sales and Marketing Executive at DNATA Group
January 1, 2010 - September 1, 2010
Led sales and marketing initiatives to drive revenue growth and client engagement; developed and executed strategic campaigns, partnerships, and client outreach.
Front Office & Concierge Agent at Hotel Boutique 5411
August 1, 2012 - March 1, 2013
Managed check-in/check-out procedures, oversaw reservations and rates across online platforms, and provided concierge services including restaurant bookings and airport transfers.
Reservations & Instant Service Agent at Tamanaco InterContinental Caracas
February 1, 2008 - January 1, 2010
Managed corporate reservations, guest inquiries, and instant service operations ensuring adherence to brand standards.
Reservations & Instant Service Supervisor at Tamanaco InterContinental Caracas
January 1, 2008 - January 1, 2010
Handled telephonic reservations, assisted guests, and coordinated with hotel policies to ensure smooth check-in and guest satisfaction.
Guest Experience Agent at InterContinental Dubai Festival City
May 1, 2013 - September 1, 2015
Delivered personalized VIP guest experiences in accordance with IHG loyalty standards, coordinating services and amenities to maximize satisfaction and brand loyalty.

Education

Master in Digital Marketing and Communication at IMF Madrid
January 1, 2005 - January 1, 2009
Degree in International Relations at Universidad Central de Venezuela
January 11, 2030 - April 19, 2026

Qualifications

Growth Marketing Certificate
January 1, 2021 - April 19, 2026
Cross Training in Revenue Management
January 1, 2014 - April 19, 2026
Foundations LinkedIn Learning - Revenue Management
January 1, 2016 - April 19, 2026

Industry Experience

Travel & Hospitality, Media & Entertainment, Professional Services