Graphic designer with 3+ years of experience establishing brand identities and designing visual materials (packaging, logos, illustrations, social media posts) for small businesses and independent clients. Strong understanding of branding materials including logos, mascots, packaging, brand storytelling, and integrated marketing, with basic UX fundamentals (wireframes, personas, prototyping, and user journeys) that prioritize user needs.

Jordan M. Fenty

Graphic designer with 3+ years of experience establishing brand identities and designing visual materials (packaging, logos, illustrations, social media posts) for small businesses and independent clients. Strong understanding of branding materials including logos, mascots, packaging, brand storytelling, and integrated marketing, with basic UX fundamentals (wireframes, personas, prototyping, and user journeys) that prioritize user needs.

Available to hire

Graphic designer with 3+ years of experience establishing brand identities and designing visual materials (packaging, logos, illustrations, social media posts) for small businesses and independent clients. Strong understanding of branding materials including logos, mascots, packaging, brand storytelling, and integrated marketing, with basic UX fundamentals (wireframes, personas, prototyping, and user journeys) that prioritize user needs.

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Work Experience

Substitute Teacher at Department of War Education
August 1, 2024 - Present
Provided instruction across multiple grade levels and supported children with special needs.
Overhire - Cape Fear Regional Theatre at Cape Fear Regional Theatre
March 1, 2024 - October 1, 2024
Cataloged and organized garments for upcoming performances. Assisted with tailoring of costumes and building of props.
Graphic Designer at Elaka Treats
April 1, 2023 - Present
Established consistent brand guidelines for food packaging, logos, and marketing materials. Maintained a consistent visual identity (typography, color, etc.) across physical and digital touchpoints. Designed mascots to improve brand appeal to younger audiences (character lineups, turnarounds, concept art). Incorporated UX fundamentals into the brand identity (wireframes, personas, user journey maps) focused on user needs. Developed designs for campaigns to increase customer engagement across social media posts, flyers, postcards, presentations, stickers, websites, and newsletters.
Resident Advisor at Carolina Housing
July 1, 2022 - May 1, 2023
Responded to emergency situations, mentored students, and organized and managed various student events.
Store Associate at Ackland Art Museum
September 1, 2021 - May 1, 2022
Meticulously managed inventory and visual displays. Provided accurate information about the museum to attendees.
Social Media Manager / Animator / President at Carolina Animators (Anonymous)
August 1, 2021 - May 1, 2023
Created a mascot to provide a consistent visual identity and improve club recognition. Collaborated with other animators to create short films that were nationally recognized and ranked in short film festivals. Led various animation lessons to improve club members’ skills and engaged with the campus community.
Freelance Graphic Designer / Illustrator
June 1, 2021 - Present
Reimagined logos for student organizations such as Siermbra UNC while maintaining established branding. Reinterpreted real-life figures as cartoon illustrations and managed graphic design projects from concept to completion. Consulted with clients to determine requirements, make recommendations, and provide solutions for visual materials.

Education

M.A., Integrated Marketing Communications at University of North Carolina at Wilmington
January 1, 2024 - October 1, 2024
B.A., Communications Studies (Media Production) at University of North Carolina at Chapel Hill
August 1, 2021 - May 16, 2023

Qualifications

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Industry Experience

Education, Media & Entertainment, Consumer Goods, Non-Profit Organization