I’m a Graphic Designer from Nicaragua with experience creating digital marketing campaigns, social media content, email marketing assets, and visual communications for an international financial institution serving multiple countries across Central America. I currently work as part of the Innovation & Digital Transformation team at Banco LAFISE, where I develop creative assets for digital campaigns, social media, mobile app communications, key visuals for multi-product campaigns, audiovisual content, and email marketing. My work supports both local initiatives in Nicaragua and regional campaigns across several Central American markets. Previously, I completed a graphic design internship at a digital marketing agency, where I collaborated on branding, social media content, and marketing materials for clients from different industries. I also gained valuable communication and problem-solving skills through my experience in customer service, which helps me collaborate effectively with clients and cross-functional teams. I specialize in creating clean, strategic, and brand-consistent designs that communicate ideas clearly while balancing creativity with business goals. I enjoy working in fast-paced environments, adapting quickly to feedback, and delivering high-quality work with strong attention to detail.

Josephine Bacon Cordero

I’m a Graphic Designer from Nicaragua with experience creating digital marketing campaigns, social media content, email marketing assets, and visual communications for an international financial institution serving multiple countries across Central America. I currently work as part of the Innovation & Digital Transformation team at Banco LAFISE, where I develop creative assets for digital campaigns, social media, mobile app communications, key visuals for multi-product campaigns, audiovisual content, and email marketing. My work supports both local initiatives in Nicaragua and regional campaigns across several Central American markets. Previously, I completed a graphic design internship at a digital marketing agency, where I collaborated on branding, social media content, and marketing materials for clients from different industries. I also gained valuable communication and problem-solving skills through my experience in customer service, which helps me collaborate effectively with clients and cross-functional teams. I specialize in creating clean, strategic, and brand-consistent designs that communicate ideas clearly while balancing creativity with business goals. I enjoy working in fast-paced environments, adapting quickly to feedback, and delivering high-quality work with strong attention to detail.

Available to hire

I’m a Graphic Designer from Nicaragua with experience creating digital marketing campaigns, social media content, email marketing assets, and visual communications for an international financial institution serving multiple countries across Central America.

I currently work as part of the Innovation & Digital Transformation team at Banco LAFISE, where I develop creative assets for digital campaigns, social media, mobile app communications, key visuals for multi-product campaigns, audiovisual content, and email marketing. My work supports both local initiatives in Nicaragua and regional campaigns across several Central American markets.

Previously, I completed a graphic design internship at a digital marketing agency, where I collaborated on branding, social media content, and marketing materials for clients from different industries. I also gained valuable communication and problem-solving skills through my experience in customer service, which helps me collaborate effectively with clients and cross-functional teams.

I specialize in creating clean, strategic, and brand-consistent designs that communicate ideas clearly while balancing creativity with business goals. I enjoy working in fast-paced environments, adapting quickly to feedback, and delivering high-quality work with strong attention to detail.

See more

Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Graphic Designer at LAFISE Bank
January 2, 2025 - Present
- Development and adaptation of digital campaigns for financial products, events, and institutional initiatives. - Creation of visual content for social media, promotional events, and multi-channel marketing campaigns. - Design and adaptation of HTML email communications, mobile app banners, and in-app pop-up assets. - Collaboration in audiovisual content production, including planning, recording, and editing of promotional materials. - Support in the implementation of visual communication strategies across digital touchpoints, ensuring brand consistency and user engagement.
Graphic Designer at Banco LAFISE | Innovation & Digital Transformation Department (ITD)
January 1, 2025 - Present
Developed and adapted digital campaigns for financial products, events, and institutional initiatives. Created visual content for social media, promotional events, and multi-channel marketing campaigns. Designed and adapted HTML email communications, mobile app banners, and in-app pop-up assets. Collaborated on audiovisual content production (planning, recording, and editing). Supported implementation of visual communication strategies across digital touchpoints, ensuring brand consistency and user engagement.
Virtual Customer Assistant / Graphic Designer at Opticall BPO (Telemedicine Department)
April 1, 2024 - November 30, 2024
Provided remote telemedicine optical assistance by performing eye exam refractions via videoconference for 100+ optical retail stores across the United States. Delivered customer service with responsive support. Operated the refraction machine remotely with full control. Completed refractions within an optimized timeframe to maximize efficiency.
Virtual Customer Assistant at Opticall BPO
April 1, 2024 - November 22, 2024
- Provide assistance to more than 100 optical retail stores across the United States by performing the refractions of the eye exams remotly (videoconference). - Delivering outstanding customer service with every remote refraction by offering attentive and responsive support. - Having complete control of the machine used for the refractions remotly. Perform each refraction within a optimized timeframe to maximize efficiency
Design Intern at Asterium Media
October 24, 2022 - April 24, 2023
- Designed social media graphics and digital marketing materials for clients across the beauty, landscaping, construction, and fashion industries. - Collaborated with the creative team on branding and campaign projects. - Adapted visual assets according to client feedback and project requirements. - Gained experience working in a fast-paced agency environment while managing multiple design tasks.
Graphic Designer at Freelance
October 3, 2022 - Present
- Development of branding and visual identity projects for small businesses and independent clients. - Creation of custom illustrations, personalized artwork, and commissioned creative pieces. - Design of social media content, promotional materials, and visual assets tailored to client needs.
Freelance (Graphic Design / Branding / Digital Campaigns) at Freelance
October 1, 2022 - Present
Produced branding and visual identity work for small businesses and independent clients. Created custom illustrations and commissioned creative pieces. Designed social media content, promotional materials, and digital assets tailored to client needs. Services include graphic design, branding, social media design, email marketing design, and marketing collateral.
Graphic Designer at Asterium Media (Remote)
October 1, 2022 - April 30, 2023
Designed social media graphics and digital marketing materials for clients across beauty, landscaping, construction, and fashion industries. Collaborated with a creative team on branding and campaign projects. Adapted visual assets based on client feedback and project requirements. Gained experience working in a fast-paced agency environment while managing multiple design tasks.

Education

Bachelor’s Degree in “Diseño integral de Comunicación" at Universidad Politecnica de Nicaragua
February 10, 2020 - October 21, 2024
Bachelor’s Degree in “Diseño Integral de Comunicación” at Universidad Nacional Politécnica (UNP)
January 11, 2030 - July 29, 2026
Product Design & Brand Management (program/tracks listed in resume) at Universidad Nacional Autónoma de Nicaragua (UNAN Managua)
January 11, 2030 - July 29, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Media & Entertainment, Real Estate & Construction, Other