Josephine Bacon Cordero

Available to hire

I’m a Graphic Designer from Nicaragua with experience creating digital marketing campaigns, social media content, email marketing assets, and visual communications for an international financial institution serving…

About

I’m a Graphic Designer from Nicaragua with experience creating digital marketing campaigns, social media content, email marketing assets, and visual communications for an international financial institution serving multiple countries across Central America.

I currently work as part of the Innovation & Digital Transformation team at Banco LAFISE, where I develop creative assets for digital campaigns, social media, mobile app communications, key visuals for multi-product campaigns, audiovisual content, and email marketing. My work supports both local initiatives in Nicaragua and regional campaigns across several Central American markets.

Previously, I completed a graphic design internship at a digital marketing agency, where I collaborated on branding, social media content, and marketing materials for clients from different industries. I also gained valuable communication and problem-solving skills through my experience in customer service, which helps me collaborate effectively with clients and cross-functional teams.

I specialize in creating clean, strategic, and brand-consistent designs that communicate ideas clearly while balancing creativity with business goals. I enjoy working in fast-paced environments, adapting quickly to feedback, and delivering high-quality work with strong attention to detail.

  • 4 years' experience
  • Joined July 2026

Industry experience

  • Financial Services
  • Media & Entertainment
  • Real Estate & Construction
  • Other

Work experience· 8 roles

Graphic Designer · LAFISE BankJan 2025 – Present · 1 yr 11 mos

- Development and adaptation of digital campaigns for financial products, events, and institutional initiatives. - Creation of visual content for social media, promotional events, and multi-channel marketing campaigns. - Design and adaptation of HTML email communications, mobile app banners, and in-app pop-up assets. - Collaboration in audiovisual content production, including planning, recording, and editing of promotional materials. - Support in the implementation of visual communication strategies across digital touchpoints, ensuring brand consistency and user engagement.

Graphic Designer · Banco LAFISE | Innovation & Digital Transformation Department (ITD)Jan 2025 – Present · 1 yr 11 mos

Developed and adapted digital campaigns for financial products, events, and institutional initiatives. Created visual content for social media, promotional events, and multi-channel marketing campaigns. Designed and adapted HTML email communications, mobile app banners, and in-app pop-up assets. Collaborated on audiovisual content production (planning, recording, and editing). Supported implementation of visual communication strategies across digital touchpoints, ensuring brand consistency and user engagement.

Virtual Customer Assistant / Graphic Designer · Opticall BPO (Telemedicine Department)Apr 2024 – Nov 2024 · 8 mos

Provided remote telemedicine optical assistance by performing eye exam refractions via videoconference for 100+ optical retail stores across the United States. Delivered customer service with responsive support. Operated the refraction machine remotely with full control. Completed refractions within an optimized timeframe to maximize efficiency.

Virtual Customer Assistant · Opticall BPOApr 2024 – Nov 2024 · 8 mos
Design Intern · Asterium MediaOct 2022 – Apr 2023 · 7 mos
Graphic Designer · FreelanceOct 2022 – Present · 4 yrs 2 mos
Freelance (Graphic Design / Branding / Digital Campaigns) · FreelanceOct 2022 – Present · 4 yrs 2 mos
Graphic Designer · Asterium Media (Remote)Oct 2022 – Apr 2023 · 7 mos

Education

Bachelor’s Degree in “Diseño integral de Comunicación" · Universidad Politecnica de Nicaragua2020 – 2024
Bachelor’s Degree in “Diseño Integral de Comunicación” · Universidad Nacional Politécnica (UNP)2030 – 2026
Product Design & Brand Management (program/tracks listed in resume) · Universidad Nacional Autónoma de Nicaragua (UNAN Managua)2030 – 2026

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