Hi Zoe, Josh McKenna. I run Josh McKenna Designs, a brand identity and creative production studio out of metro Detroit. Over the past decade I have worked across graphic design, digital creative, campaign assets, and video editing for consumer brands, ministries, and founders building something worth paying attention to. I am comfortable producing paid digital assets at scale while maintaining a consistent visual standard across high volume output. I work in Figma and can both build and maintain design systems rather than just hand files off and hope they hold up. Premium womenswear is a category where visual quality is the whole game. A brand that looks inconsistent at the asset level loses trust faster than almost any other mistake a company can make. I understand that standard and take it seriously. You can see some design work at _Website not available. Sign in: https://www.twine.net/signup_

Josh McKenna

Hi Zoe, Josh McKenna. I run Josh McKenna Designs, a brand identity and creative production studio out of metro Detroit. Over the past decade I have worked across graphic design, digital creative, campaign assets, and video editing for consumer brands, ministries, and founders building something worth paying attention to. I am comfortable producing paid digital assets at scale while maintaining a consistent visual standard across high volume output. I work in Figma and can both build and maintain design systems rather than just hand files off and hope they hold up. Premium womenswear is a category where visual quality is the whole game. A brand that looks inconsistent at the asset level loses trust faster than almost any other mistake a company can make. I understand that standard and take it seriously. You can see some design work at _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

Hi Zoe,

Josh McKenna. I run Josh McKenna Designs, a brand identity and creative production studio out of metro Detroit. Over the past decade I have worked across graphic design, digital creative, campaign assets, and video editing for consumer brands, ministries, and founders building something worth paying attention to.

I am comfortable producing paid digital assets at scale while maintaining a consistent visual standard across high volume output. I work in Figma and can both build and maintain design systems rather than just hand files off and hope they hold up.

Premium womenswear is a category where visual quality is the whole game. A brand that looks inconsistent at the asset level loses trust faster than almost any other mistake a company can make. I understand that standard and take it seriously.

You can see some design work at Website not available. Sign in: https://www.twine.net/signup

See more

Work Experience

Creative Director / Senior Brand Designer at Digital Paper Design Co.
January 1, 2018 - Present
Brand identity and design system work across logos, typography, packaging, and digital touchpoints, including visual guidelines and production-ready delivery. Focused on cohesive brand systems, packaging dielines/structural layout, and cross-channel translation of brand worlds. Manages project lifecycle, client communication, and revisions through final production files.
Creative Director / Senior Brand Designer at Digital Paper Design Co.
January 1, 2018 - Present
Brand identity and design system work across logos, typography, packaging, and digital touchpoints, including visual guidelines and production-ready delivery. Focused on cohesive brand systems, packaging dielines/structural layout, and cross-channel translation of brand worlds. Manages project lifecycle, client communication, and revisions through final production files.
Creative Director / Senior Brand Designer at Josh McKenna Design
January 1, 2018 - Present
Leads brand identity and design system development across multiple industries. Builds full brand identities including logo systems, typography hierarchies, color architecture, visual guidelines, and storytelling frameworks. Designs cohesive brand and campaign systems across digital, print, social, packaging, and environmental applications. Develops packaging for food, beverage, retail, and DTC brands, including structural layout, dielines, brand world translation, and production-ready file delivery. Art-directs photography and content creation, manages talent and visual direction, and produces social media systems and merch collections aligned with brand strategy. Oversees project management, timelines, budgets, revisions, and client communication from concept to delivery, coordinating cross-functional work with marketers, copywriters, founders, and leadership.
Freelance Brand and Graphic Designer at Independent
January 1, 2011 - January 1, 2018
Contracted branding and graphic design work for small businesses, startups, ministries, and personal brands while working full-time in IT and project management. Delivered logo systems and visual identities, produced print collateral (posters, flyers, apparel designs, marketing materials), and supported ongoing content needs including social graphics, ad development, merch, CPG, and website visuals. Managed revisions, timelines, and client communication directly.

Education

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Qualifications

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Industry Experience

Consumer Goods, Retail, Non-Profit Organization, Media & Entertainment, Professional Services

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