Hi! I am a graphic designer specializing in editorial systems, book design, and exhibition graphics. My practice focuses on translating research into physical formats, bridging conceptual complexity into tangible output. I use design as a tool to explore social narratives by focusing on materiality and precise visual logic.

Joy Hsu

Hi! I am a graphic designer specializing in editorial systems, book design, and exhibition graphics. My practice focuses on translating research into physical formats, bridging conceptual complexity into tangible output. I use design as a tool to explore social narratives by focusing on materiality and precise visual logic.

Available to hire

Hi! I am a graphic designer specializing in editorial systems, book design, and exhibition graphics. My practice focuses on translating research into physical formats, bridging conceptual complexity into tangible output. I use design as a tool to explore social narratives by focusing on materiality and precise visual logic.

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Language

Chinese
Fluent
English
Fluent
Japanese
Advanced
German
Intermediate

Work Experience

Graphic Designer at SCHIENERL D/AD
April 1, 2023 - October 31, 2023
Worked as a graphic designer, contributing to various projects in Vienna, delivering visual solutions for brand identity, digital and analog editorial works, and collaborating in interdisciplinary teams.
Graphic Designer / Social Media Manager at Social Design Studio
March 1, 2022 - June 30, 2023
Created visual materials and managed digital presence across platforms to enhance exposure and media outreach. Developed cohesive designs for event posters, workshop materials, and studio signage to engage audiences, and collaborated with marketing to customize business strategies.
Creative Director at Aiwan Branding Agency
October 1, 2020 - September 30, 2022
Led creative projects including brand identity, web design, and digital/analog editorial works. Partnered with textile artists for ad campaigns and created UX/UI experiences for educational institutions. Supervised production quality and collaborated closely with Viennese cultural institutions, gaining insights into local work culture.
Visual Coordinator at Taiwan Can Help in the Netherlands
March 1, 2020 - December 31, 2020
Coordinated and designed graphic assets for the COVID-19 prevention campaign translating official measures into infographics. Recognized by the Taiwanese Health Ministry for effectively communicating disease prevention experiences internationally and developed cohesive visual systems for digital presence.
Design Intern at Nosigner
February 1, 2019 - August 31, 2019
Collaborated with PR team, optimized visual content and website compatibility, designed infographics and prototyped exhibitions and installations. Enhanced studio’s profile visibility on Behance and maintained consistent digital presence.
Graphic Designer at Formation Studio
June 1, 2025 - Present
Graphic Designer (Freelance) at Philosophy Dept, Angewandte
February 1, 2025 - Present
Graphic Designer at Social Design Studio, Angewandte
October 1, 2022 - June 1, 2024
Creative Director at Aiwan Marketing Agency
January 1, 2020 - January 1, 2022
Social Media Design Lead (Remote) at Taiwan Can Help The Netherlands
January 1, 2020 - January 1, 2021

Education

M.A at University of Applied Arts Vienna
October 1, 2021 - July 31, 2023
B.A at Willem de Kooning Academy
September 1, 2015 - July 31, 2020
M.A. at Angewandte, University of Applied Arts, Vienna
January 1, 2021 - January 1, 2023
B.A. at Willem de Kooning Academy, Rotterdam
January 1, 2015 - January 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Real Estate & Construction, Non-Profit Organization, Software & Internet, Other