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Hi, I'm Juan Riccardini, a Senior Product Designer based in Essen, Germany. I design conversion-focused landing pages, scalable design systems, and data-driven interfaces that boost engagement and conversions for brands across industries. I collaborate closely with marketing, product, and development teams to ensure cohesive experiences that align with business objectives. With 13 years in graphic and web design and experience collaborating with 60 international companies, I blend creativity with analytics to deliver user-centered solutions. I enjoy bridging cross-functional teams to build consistent, accessible experiences across platforms and to drive measurable outcomes.…Hi, I'm Juan Riccardini, a Senior Product Designer based in Essen, Germany. I design conversion-focused landing pages, scalable design systems, and data-driven interfaces that boost engagement and conversions for brands across industries. I collaborate closely with marketing, product, and development teams to ensure cohesive experiences that align with business objectives. With 13 years in graphic and web design and experience collaborating with 60 international companies, I blend creativity with analytics to deliver user-centered solutions. I enjoy bridging cross-functional teams to build consistent, accessible experiences across platforms and to drive measurable outcomes.

Juan Riccardini

Product Designer, UX Designer, UI Designer, +2

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Hi, I'm Juan Riccardini, a Senior Product Designer based in Essen, Germany. I design conversion-focused landing pages, scalable design systems, and data-driven interfaces that boost engagement and conversions for brands across industries. I collaborate closely with marketing, product, and development teams to ensure cohesive experiences that align with business objectives. With 13 years in graphic and web design and experience collaborating with 60 international companies, I blend creativity with analytics to deliver user-centered solutions. I enjoy bridging cross-functional teams to build consistent, accessible experiences across platforms and to drive measurable outcomes.…Hi, I'm Juan Riccardini, a Senior Product Designer based in Essen, Germany. I design conversion-focused landing pages, scalable design systems, and data-driven interfaces that boost engagement and conversions for brands across industries. I collaborate closely with marketing, product, and development teams to ensure cohesive experiences that align with business objectives. With 13 years in graphic and web design and experience collaborating with 60 international companies, I blend creativity with analytics to deliver user-centered solutions. I enjoy bridging cross-functional teams to build consistent, accessible experiences across platforms and to drive measurable outcomes.

Available to hire

Hi, I’m Juan Riccardini, a Senior Product Designer based in Essen, Germany. I design conversion-focused landing pages, scalable design systems, and data-driven interfaces that boost engagement and conversions for brands across industries. I collaborate closely with marketing, product, and development teams to ensure cohesive experiences that align with business objectives.

With 13 years in graphic and web design and experience collaborating with 60 international companies, I blend creativity with analytics to deliver user-centered solutions. I enjoy bridging cross-functional teams to build consistent, accessible experiences across platforms and to drive measurable outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Fluent

Portuguese

Advanced

French

Advanced

German

Beginner

Work Experience

Senior Product Designer at Atolls

January 1, 2024 - Present

Design conversion-focused landing pages that resulted in a 12% increase in conversions, implementing innovative techniques to enhance user engagement and drive results. Maintained and scaled design systems for 3 brands such as Shoop, iGraal, and Pepper, ensuring consistency and optimizing user experience across platforms. Translated data into visually appealing designs that improved user engagement and conversion rates, collaborating closely with data analytics teams. Facilitated communication between marketing, product management, and development teams to ensure alignment with business objectives.

Senior Product Designer at JR Studio (Freelance)

January 1, 2024 - July 24, 2025

Led 20 UI/UX projects for diverse digital products leveraging extensive experience in product and graphic design. Developed user-centric design systems for 10+ brands to ensure brand consistency and scalability across digital platforms. Designed mobile applications resulting in a 32% increase in user engagement through intuitive navigation and user-centric features. Successfully tackled complex challenges and aligned design strategies with business objectives, contributing to an 18% increase in user satisfaction.

Senior Product & Digital Designer at Navico Group (a Division of Brunswick)

March 31, 2023 - July 24, 2025

Guided product design initiatives for Navico Group's brands B&G, Lowrance, and Simrad, resulting in a 16% increase in client acquisition and a 25% boost in satisfaction through redesigned digital interfaces. Collaborated closely with cross-functional teams including developers, engineers, marketing, graphic designers, and CRM staff to execute successful product design projects, enhancing the company's digital presence and connection with target audiences. Known for meticulousness, creativity, adaptability, and innovative design solutions meeting user and stakeholder needs. Implemented a new design tool that saved €42,500 annually.

Senior Graphic & Product Designer at Render Proyectos

September 1, 2021 - July 24, 2025

Proficient in WordPress design and development, designing 50+ websites including theme customization, plugin integration, and optimization to deliver seamless and user-friendly websites. Skilled in crafting intuitive user interfaces (UI) and user experiences (UX) through wireframing and prototyping to ensure optimal design flow and functionality. Experienced in creating captivating graphic designs such as logos, branding designs, and editorial layouts with meticulous attention to aesthetics and detail. Managed digital marketing initiatives and executed end-to-end 360º campaigns from conceptualization to implementation, driving effective engagement and conversions.

Senior Graphic & Digital Designer at Atolls (formerly Global Savings Group)

January 1, 2024 - Present

Design of conversion-focused landing pages; maintained and scaled design systems for 3 brands (Shoop, iGraal, Pepper); translated data into visually engaging designs; collaborated with analytics teams; managed a team of two designers; facilitated cross-department communication to align with business objectives.

Senior Graphic & Web Designer at JR Studio (Freelance)

January 1, 2024 - October 14, 2025

Led 20 UI/UX projects; developed full branding systems for 30+ brands; designed mobile applications increasing user engagement by 32% and contributed to an 18% rise in user satisfaction through user-centric design and effective navigation.

Lead Graphic & Digital Designer at Navico Group (a Division of Brunswick)

March 1, 2023 - October 14, 2025

Spearheaded product design initiatives; achieved a 16% increase in client acquisition and a 25% boost in satisfaction through digital and print campaigns; collaborated with cross-functional teams; implemented a design tool saving €42,500/year.

Senior Graphic & Web Designer at Render Proyectos

September 1, 2021 - October 14, 2025

WordPress design and development for 50 websites; UI/UX design including wireframes and prototypes; created branding and editorial layouts; managed end-to-end 360º campaigns driving engagement and conversions.

Senior Product Designer at Atolls

January 1, 2024 - Present

Design of conversion-focused landing pages, resulting in a 12% increase in conversions. Implemented innovative techniques to enhance user engagement and drive results. Maintained and scaled design systems for 3 brands (Shoop, iGraal, Pepper), ensuring consistency and optimizing user experience across platforms. Translated data into visually appealing designs to improve user engagement and conversion rates. Collaborated with data analytics teams to inform design decisions. Facilitated communication between marketing, product management, and development teams, ensuring alignment with business objectives.

Senior Product Designer at JR Studio (Freelance)

January 1, 2024 - October 14, 2025

Led 20 UI/UX projects for diverse digital products, leveraging extensive experience in product and graphic design. Developed user-centric design systems for 10 brands, ensuring brand consistency and scalability across digital platforms. Designed mobile applications resulting in a 32% increase in user engagement through intuitive navigation and user-centric features. Successfully addressed complex challenges and aligned design strategies with business objectives, contributing to a 18% increase in user satisfaction.

Senior Product & Digital Designer at Navico Group (a Division of Brunswick)

March 1, 2023 - October 14, 2025

Guided product design initiatives for Navico Group's brands B&G, Lowrance, and Simrad, resulting in a 16% increase in client acquisition and a 25% boost in satisfaction through redesigned digital interfaces. Collaborated closely with cross-functional teams (developers, engineers, marketing, graphic designers, CRM) to execute successful product design projects, enhancing the company's digital presence and connecting with target audiences. Recognized for being meticulous, creative, adaptable and innovative product design solutions that met the needs of end-users and stakeholders. Implemented a new design tool that translated into €42,500/year savings for the company.

Senior Graphic & Product Designer at Render Proyectos

September 1, 2021 - October 14, 2025

Proficient in WordPress design and development, designing 50 websites, including theme customization, plugin integration, and optimization to deliver seamless and user-friendly websites. Skilled in crafting intuitive UI and UX through wireframing and prototyping, ensuring optimal design flow and functionality. Experienced in creating captivating graphic designs, such as logos, branding designs and editorial layouts, with meticulous attention to aesthetics and detail. Managed digital marketing initiatives and executed end-to-end 360º campaigns, from conceptualization to implementation, driving effective engagement and conversions.