I’m a content designer and UX writer with a background in journalism and research. I enjoy translating complex topics into clear, user-friendly content and I’m passionate about advancing AI trends in conversational design. I’ve built documentation, style guides, and knowledge bases for global audiences and feel comfortable collaborating across disciplines. I thrive in international, remote teams and love storytelling—presenting insights to product, engineering, marketing, and support stakeholders. My work combines research, synthesis, and practical writing to improve user understanding and reduce support queries.

Juan Infante Flore

I’m a content designer and UX writer with a background in journalism and research. I enjoy translating complex topics into clear, user-friendly content and I’m passionate about advancing AI trends in conversational design. I’ve built documentation, style guides, and knowledge bases for global audiences and feel comfortable collaborating across disciplines. I thrive in international, remote teams and love storytelling—presenting insights to product, engineering, marketing, and support stakeholders. My work combines research, synthesis, and practical writing to improve user understanding and reduce support queries.

Available to hire

I’m a content designer and UX writer with a background in journalism and research. I enjoy translating complex topics into clear, user-friendly content and I’m passionate about advancing AI trends in conversational design. I’ve built documentation, style guides, and knowledge bases for global audiences and feel comfortable collaborating across disciplines.

I thrive in international, remote teams and love storytelling—presenting insights to product, engineering, marketing, and support stakeholders. My work combines research, synthesis, and practical writing to improve user understanding and reduce support queries.

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Experience Level

Expert
Expert
Intermediate

Language

Spanish; Castilian
Fluent
English
Advanced
French
Intermediate

Work Experience

Mentor at Conversational Design Institute
January 1, 2023 - December 31, 2023
Mentored teams on AI assistant design, conversational UX, and content strategy; guided projects and curriculum development.
UX Writer & Research at Globant
December 1, 2022 - Present
Coordination of projects involving diverse stakeholders, ensuring clear communication and alignment. Creation of B2B technical manuals that reduced support queries by 10%. Development of corporate framework that scaled production by 15% without additional costs.
Account Manager at Gestracking
May 1, 2021 - Present
Managed the strategic relationship with B2B clients through CMS (WordPress/Drupal), optimizing digital solutions for health and transportation. Implemented a rapid incident diagnosis system (≤72h), coordinating multidisciplinary teams to reduce response times by 25%. Identified recurring error patterns (forms, navigation) through ticket analysis in Zendesk.
Account Manager at Viadirect
December 1, 2018 - Present
Conducted investigative research on current affairs, social issues and cultural topics. Verified sources, fact-checked information and synthesized findings into clear narratives.
Journalist/Researcher at Semanal
April 1, 2018 - December 31, 2018
Researched economic, social and policy-related topics; structured large volumes of information into accessible content frameworks; collaborated with multidisciplinary and multilingual teams to ensure accuracy and clarity of published materials.
Web Designer at OECD
June 1, 2011 - September 30, 2011
Led strategy content definition (keywords, KPI analysis) to increase visits and sales; developed EN/SP content and maintained multiple blogs and web pages.

Education

Master in Marketing and Psychology at Universidad Pontificia de Salamanca
January 11, 2030 - January 11, 2026
Bachelor in Comunicación at IE University
January 11, 2030 - January 11, 2026
Bachelor in Comunicación at IE University
January 11, 2030 - January 11, 2026
Master in Marketing & Psychology at Universidad Pontificia de Salamanca
January 11, 2030 - January 11, 2026
Designing AI Assistant at Conversational Design Institute
January 1, 2023 - January 11, 2026

Qualifications

Certificate in Designing AI Assistant
January 1, 2023 - January 11, 2026
UX Writing & Research Training
January 11, 2030 - January 11, 2026

Industry Experience

Healthcare, Transportation & Logistics, Media & Entertainment, Professional Services, Software & Internet, Education