Judith Ratajczak
Hi, I’m Judith Ratajczak, an online marketing specialist focused on sustainable growth for B2B and B2C brands.
About
Hi, I’m Judith Ratajczak, an online marketing specialist focused on sustainable growth for B2B and B2C brands. I combine strategic planning with hands-on execution across SEO, SEA, social media, and content marketing to deliver measurable results.
In my freelance work I manage multilingual campaigns across markets like the USA, FR, ES, NL, and BE, building data-driven strategies, optimizing conversion rates, and turning complex data into clear, actionable insights.
- 16 years' experience
- Joined September 2025
Languages
- GermanFluent
- EnglishAdvanced
- FrenchBeginner
Industry experience
- Media & Entertainment
- Software & Internet
- Professional Services
- Education
- Retail
Work experience· 6 roles
Developed a new SEO strategy, implemented on-page and off-page SEO tactics, and built a comprehensive on-page action plan. Optimized Google Ads campaigns across multiple countries, coordinated with international teams, and focused on CRO and lead generation.
Overall Website optimization: Webdesign + SEO, AI search optimization, Google Ads, social media + website maintenance & performance, backed by marketing expertise and project management skills. Combining analytical with creative skills, In response to recent AI developments, I’m implementing new measures directly. This means, a combination of: - Web design, dev and performance - SEO (search engine opomization) - GEO (generative engine optimization) - SGE (search generative optimization) ➡ Implement content frameworks tailored for Generative Engine Optimization (GEO)—including modular FAQs and semantically rich sections that align with AI-driven search models ➡ Develop content designed for Google’s Search Generative Experience (SGE)—featuring concise answers to user intent, structured data markup, and snippet-ready formatting ➡ I offer more than just implementing your demand. Due to my overall Marketing background I give you an analysis in-depth so that you get really valuable tips into the right direction. Moreover my project management skills contribute to driving projects forward. Currently working on projects concerning: SEO+AI search optimization, on-Page, off-Page, technical - SEO On-Page, off-page, technical - GEO (Generative Engine Optimization) - SGE (Search Generative Experience) - Website maintenance+performance - GA4 set-up, event tracking, GTM - SEA and Social Media: Ads campaign strategy with landing page optimization - Multilingual websites with AI translation and SEO optimized, WPML I believe in true collaboration that’s: 🔹 Personal, Transparent & efficient 🔹 Always focused on measurable results 📊 Whether it’s high-performing Ads campaigns, scaleable SEO frameworks, or international digital marketing setups – my goal is to bring clarity, structure, and strategy to every project. seoadwise.com
Advised and managed major accounts (InterSport, Restplatzbörse, Douglas, Deloitte). Built organic backlinks, developed case studies, and improved overall web presence and user experience via content partnerships and SEO outreach.
Education
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