Judith Ratajczak
Hi, I’m Judith Ratajczak, an online marketing specialist with over 10 years of experience driving sustainable growth and lead generation across B2B & B2C in German-speaking and international markets.
About
Hi, I’m Judith Ratajczak, an online marketing specialist with over 10 years of experience driving sustainable growth and lead generation across B2B & B2C in German-speaking and international markets. I focus on SEO, SEA, AI search optimization, social media, and website design and maintenance, delivering measurable results and top rankings.
I enjoy turning data into action: Building multilingual SEO structures, optimizing campaigns across countries, and merging strategic insight with creative execution. I’ve led end-to-end performance marketing programs, including app store optimization and CRO, and I thrive collaborating with cross-functional teams to achieve solid ROI.
- 12 years' experience
- Joined January 2026
Skills· 13
Languages
- GermanFluent
- EnglishFluent
- FrenchIntermediate
Industry experience
- Media & Entertainment
- Software & Internet
- Professional Services
- Retail
Work experience· 5 roles
Developed a new SEO strategy, implemented international SEO techniques (on-page, off-page, technical), and improved page speed. Created a comprehensive On-Page action plan, relaunched and redesigned site architecture, and led multilingual SEO structures. Implemented App Store Optimization and optimized Google Ads campaigns across several countries with CRO focus. Coordinated with internal teams and tracked results to boost traffic and conversions.
Developed and executed SEO/SEA strategies; managed Google Ads campaigns with strategic planning, retargeting, A/B testing and budget optimization. Created content roadmaps, coordinated cross-country campaigns, translated English content to German, and redesigned landing pages. Implemented event tracking and performance reporting.
Managed major accounts (e.g., InterSport.at, Restplatzbörse.at, Douglas.at) and supported online marketing initiatives; collaborated with sales and product teams to optimize account performance and growth.
Education
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