Hi, I’m Judith Ratajczak, an online marketing specialist with over 10 years of experience driving sustainable growth and lead generation across B2B & B2C in German-speaking and international markets. I focus on SEO, SEA, AI search optimization, social media, and website design and maintenance, delivering measurable results and top rankings. I enjoy turning data into action: Building multilingual SEO structures, optimizing campaigns across countries, and merging strategic insight with creative execution. I’ve led end-to-end performance marketing programs, including app store optimization and CRO, and I thrive collaborating with cross-functional teams to achieve solid ROI.

Judith Ratajczak

Hi, I’m Judith Ratajczak, an online marketing specialist with over 10 years of experience driving sustainable growth and lead generation across B2B & B2C in German-speaking and international markets. I focus on SEO, SEA, AI search optimization, social media, and website design and maintenance, delivering measurable results and top rankings. I enjoy turning data into action: Building multilingual SEO structures, optimizing campaigns across countries, and merging strategic insight with creative execution. I’ve led end-to-end performance marketing programs, including app store optimization and CRO, and I thrive collaborating with cross-functional teams to achieve solid ROI.

Available to hire

Hi, I’m Judith Ratajczak, an online marketing specialist with over 10 years of experience driving sustainable growth and lead generation across B2B & B2C in German-speaking and international markets. I focus on SEO, SEA, AI search optimization, social media, and website design and maintenance, delivering measurable results and top rankings.

I enjoy turning data into action: Building multilingual SEO structures, optimizing campaigns across countries, and merging strategic insight with creative execution. I’ve led end-to-end performance marketing programs, including app store optimization and CRO, and I thrive collaborating with cross-functional teams to achieve solid ROI.

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Language

German
Fluent
English
Fluent
French
Intermediate

Work Experience

Performance Marketing Manager at ryd GmbH
September 1, 2020 - March 31, 2023
Developed a new SEO strategy, implemented international SEO techniques (on-page, off-page, technical), and improved page speed. Created a comprehensive On-Page action plan, relaunched and redesigned site architecture, and led multilingual SEO structures. Implemented App Store Optimization and optimized Google Ads campaigns across several countries with CRO focus. Coordinated with internal teams and tracked results to boost traffic and conversions.
Online Marketing Manager at TimeTac GmbH
September 1, 2015 - July 31, 2019
Developed and executed SEO/SEA strategies; managed Google Ads campaigns with strategic planning, retargeting, A/B testing and budget optimization. Created content roadmaps, coordinated cross-country campaigns, translated English content to German, and redesigned landing pages. Implemented event tracking and performance reporting.
Key Account Manager
September 1, 2013 - September 30, 2015
Managed major accounts (e.g., InterSport.at, Restplatzbörse.at, Douglas.at) and supported online marketing initiatives; collaborated with sales and product teams to optimize account performance and growth.
Online Marketing Manager at video2brain GmbH (LinkedIn Austria)
September 1, 2012 - August 31, 2013
Managed Google Ads for Germany, USA and France; performed SEO and landing page optimization; coordinated online marketing activities across multiple countries; translated content from English to German; built Flash portlets and teasers; tracked performance with PiWik.
Marketing, Online and Sales at Siemens Gigaset
February 1, 2008 - August 31, 2010
Marketing, online activities and sales at Siemens Gigaset. Managed German and international websites, implemented SEO actions, reported SEO KPIs, and created front-end visuals (Flash portlets). Translated English content into German and performed web analytics using PiWik.

Education

Diploma in Economics at University of Hagen
January 11, 2030 - January 29, 2026
Computer Science at Ludwig-Maximilians-Universität München
January 11, 2030 - January 29, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail