As a fashion designer with a contemporary vision, I lead and collaborate on womenswear and menswear collections from concept to production, coordinating creative teams and streamlining workflows. I enjoy guiding my team’s growth and translating global trends into bold, market-ready pieces. Based in Zürich, I bring experience across Latin America and international suppliers, with a strong focus on mood boards, textiles, color theory, and fabric selection that aligns with brand DNA.

Juliana Betz

As a fashion designer with a contemporary vision, I lead and collaborate on womenswear and menswear collections from concept to production, coordinating creative teams and streamlining workflows. I enjoy guiding my team’s growth and translating global trends into bold, market-ready pieces. Based in Zürich, I bring experience across Latin America and international suppliers, with a strong focus on mood boards, textiles, color theory, and fabric selection that aligns with brand DNA.

Available to hire

As a fashion designer with a contemporary vision, I lead and collaborate on womenswear and menswear collections from concept to production, coordinating creative teams and streamlining workflows. I enjoy guiding my team’s growth and translating global trends into bold, market-ready pieces.

Based in Zürich, I bring experience across Latin America and international suppliers, with a strong focus on mood boards, textiles, color theory, and fabric selection that aligns with brand DNA.

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Language

Spanish; Castilian
Fluent
English
Intermediate
German
Beginner

Work Experience

Senior Women's Wear Designer at De Prati, Ecuador
December 31, 2024 - October 17, 2025
Brand director for HyO, focused on youth and contemporary fashion. Designed Y2K-inspired collections and developed limited-edition trend pieces to test consumer response before mass production. Led a small design team of three people. Created and developed complete collections, mood boards, colour palettes, and material selection with the brand's DNA. Researched global trends and adapted them to the brand. Advised factories on final product measurements and quality control. Supervised fittings with models to ensure correct sizing. Guided local manufacturers during onsite visits to foreign suppliers (China and USA) on fabric and material selection to meet quality standards. Analyzed sales trends with the purchasing department to steer future product development.
Senior Men's Wear Designer at De Prati, Ecuador
December 31, 2021 - October 17, 2025
Brand director for classic men's fashion. Developed mood boards, colour palettes, and material selection aligned with the brand DNA. Presented physical garment collections and concepts. Led meetings with local fabric suppliers to select fabrics for upcoming collections, ensuring quality standards. Collaborated with fabric suppliers on collection development and guided onsite visits to India, China, Colombia and the USA to ensure fabric and trim quality.
Women's Fashion Designer at De Prati, Ecuador
December 31, 2014 - October 17, 2025
Directed the Classic Women's Wear brand. Created mood boards, colour palettes, and material selection consistent with the brand DNA. Presented physical garment collections, and conducted meetings with local suppliers to select fabrics for upcoming collections. Assisted senior team on onsite visits to the USA to guide fabric and material selection for quality control. Developed technical sheets and product specifications; conducted fittings to ensure correct sizing.
Image Consultant at Fashion Monett, Ecuador
December 31, 2010 - October 17, 2025
Consulting haute couture clients for events (e.g., weddings). Selected fabrics, colours, and trims with clients. Coordinated with tailors and designers for custom-made garments. Produced sketches to achieve desired style with chosen materials.

Education

Bachelor's Degree in fashion & product design at University of Palermo Buenos Aires, Argentina
January 1, 2013 - December 31, 2015
Image consulting & fashion production at Argentine School of fashion
January 1, 2010 - October 17, 2025
Fashion design technician diploma at Eurodiseño Ecuador, Guayaquil
January 1, 2004 - December 31, 2008

Qualifications

Clo3D Virtual Fashion Design
January 1, 2024 - December 31, 2025
Moulage and silhouette experimentation
January 1, 2023 - October 17, 2025
German A1 – A2.1
January 1, 2025 - October 17, 2025

Industry Experience

Retail, Media & Entertainment, Professional Services, Manufacturing, Other